# http://mws.dev llms-full.txt ## Manwaring Web Solutions [Skip to main content](https://mws.dev/#site-content) [Skip to footer](https://mws.dev/#site-footer) ![Manwaring Web Solutions logo](https://mws.dev/media/t0ij0ylk/mws-logo-white.png?rmode=max&width=455&height=129) # Digital Marketing Agency We are Manwaring Web Solutions, an established web design, development, and digital marketing agency based in Idaho Falls, Idaho. ![](https://mws.dev/media/xi2pysta/mws_homepagefeature_1000x1000.jpg?width=160&height=160&v=1dbdeb2073a5550) Idaho Falls Web Design, Development & Digital Marketing If you’re looking for expert help with [web design](https://mws.dev/web-design/), [development](https://mws.dev/web-design/web-development/), or [digital marketing](https://mws.dev/digital-marketing-services/), you’ve come to the right place. Based in Idaho Falls, we’ve partnered with businesses across the U.S. and Canada to deliver solutions that work. [Our team](https://mws.dev/our-team/ "Our Team") has crafted everything from simple informational sites and [e-commerce](https://mws.dev/web-design/ecommerce/ "Ecommerce") stores to complex custom web applications. In addition to web development, we offer SEO, PPC, content marketing, social media marketing, and email marketing to help businesses of all kinds grow and succeed. Throughout the years, we’ve worked with startups, nonprofits, medical practices, local governments, and established businesses. No matter the industry, we have the experience and the tools to meet your needs. Don’t just take our word for it; [read what our clients have to say](https://maps.app.goo.gl/SXNMYVb8c5bnvmDz6). Since 2000, we’ve built lasting relationships by delivering results and putting our clients first. When you win, we win. Check out our [portfolio](https://mws.dev/portfolio/) to see what we’ve done—and what we can do for you. Let’s connect! Contact us for a free consultation, and we’ll help you create something extraordinary. ![](https://mws.dev/media/4wehddfl/idahofallsmagazine_logo_onecolorwhite.png)![](https://mws.dev/media/nh4dpdeo/eastidahonews_logo_onecolorwhite.png)![](https://mws.dev/media/wfmkw1pz/idahofallsartscouncil_logo_onecolorwhite.png)![](https://mws.dev/media/reqfb1vh/if-symphony-logo.png)![](https://mws.dev/media/3enjjcgv/ifch_logo_onecolorwhite.png)![](https://mws.dev/media/aatjn1bw/ballventures_logo_onecolorwhite.png)![](https://mws.dev/media/c1tfgxyy/mvh_logo_onecolorwhite.png)![](https://mws.dev/media/j4cbdbkn/cityofammon_logo_onecolorwhite.png)![](https://mws.dev/media/cx2aqgug/cityofshelley_logo_onecolorwhite.png)![](https://mws.dev/media/d2hn11ne/idahofarmbureau_logo_onecolorwhite.png)![](https://mws.dev/media/p5efwigd/iaec_horizontal_white.png)![](https://mws.dev/media/0mqjuvtj/connections-verticallogo-rgb.png)![](https://mws.dev/media/j3xohkn0/firstcalljewel_logo_onecolorwhite.png) ## Expertise At Manwaring Web Solutions, we're passionate about helping your business succeed with expert web design, impactful digital marketing, memorable branding, dynamic media, and compelling content creation. Based in Idaho Falls but serving clients everywhere, our friendly and skilled team knows how to craft solutions that help your business stand out. Whether you’re hoping to build your online presence, expand your reach, or create a memorable brand identity, we can help you make it happen. Let’s work together to turn your ideas into results that speak for themselves! ### [Web Design](https://mws.dev/web-design/ "Web Design") ![](https://mws.dev/media/kdshnrpa/web-design-icon.svg) #### UI/UX Design From simple to fully custom, we use best practices for user interface and user experience design to create websites that wow your customers. ![](https://mws.dev/media/g53j5mzy/ecommerce.svg) #### Ecommerce Seamlessly integrate any e-commerce solution to convert interest into sales. Not sure which platform to use? We can help. ![](https://mws.dev/media/jqvags3y/umbraco-icon.svg) #### Umbraco Our flexible and user-friendly platform is intuitive and customizable. We'll train you so that you can edit your own site, too. ![](https://mws.dev/media/m5vn1ojk/web-development.svg) #### Web Development Our in-house team of full-stack developers is proficient in HTML, CSS, JavaScript, and more. ![](https://mws.dev/media/pqzdg453/custom-programming.svg) #### Custom Programming Need out-of-the-box solutions? Our development team can custom-build your site to meet your needs. ![](https://mws.dev/media/sbsn4lp3/hosting.svg) #### Hosting MWS offers secure and stable storage for your online content backed by our support team. ![](https://mws.dev/media/pjglv3y3/ada-compliance.svg) #### ADA Compliance Ensure your site is accessible to all and compliant with the Americans with Disabilities Act. ### [Digital Marketing](https://mws.dev/digital-marketing-services/ "Digital Marketing Services") ![](https://mws.dev/media/kbrf4ea1/digital-marketing.svg) #### Web Marketing Drive real users to your business with elevated and strategic digital solutions. ![](https://mws.dev/media/jueh3vo0/strategy-development.svg) #### Strategy Development Identify and engage with your target audience with strategic communications and campaigns. ![](https://mws.dev/media/hayawzhg/seo.svg) #### SEO Get noticed on Google. Our comprehensive SEO services help you rise in the rankings. ![](https://mws.dev/media/2cla43tu/seo-audits.svg) #### Technical SEO Audits Our smart analytics examine site structure, pinpointing anything that might hold you back in SEO rankings. ![](https://mws.dev/media/bwwbco1q/organic-seo.svg) #### Organic SEO Improve your business's online visibility using thoughtful content creation, keyword research, and responsive design. ![](https://mws.dev/media/kltb5oo0/local-seo.svg) #### Local SEO We help you appear in Google's Local Pack to reach potential customers in your area by providing detailed information and boosting your reputation with positive reviews. ![](https://mws.dev/media/psch5dsa/google-ads.svg) #### Google Ads Management Increase your ROI without blowing your budget. We help run successful paid ad campaigns to get you noticed on Google. ![](https://mws.dev/media/2u3prvyf/social-media-marketing.svg) #### Social Media Marketing We leverage social media to connect with your target audience and build brand recognition. We're experts in creating engaging content, fostering interactions, and optimizing strategies across all social platforms. ![](https://mws.dev/media/hepf545a/seo-on-page.png?width=160&height=120&v=1db8207f7871a50) #### SEO On-Page Optimization By strategically refining your content and site structure, we help your site rank higher in search results and drive more conversions. ### [Branding](https://mws.dev/branding-services/ "Branding Services") ![](https://mws.dev/media/lqxd2yfy/logo-design.svg) #### Logo Design Our team of designers can help you create a logo suite that stands out. Already have something in mind? Our design team will help bring your vision to life and optimize your assets for web and print use. ![](https://mws.dev/media/ttql30ia/brand-kits.svg) #### Brand Kits MWS creates brand kits that impress, centralizing all the elements that define your business's visual identity. This essential marketing tool includes logos, fonts, color palettes, and design guidelines to ensure consistency and unify your brand across all platforms. ![](https://mws.dev/media/fqofqnii/branding.svg) #### Brand Identity Design From picking colors and designing a brand kit to identifying your brand's voice and tone, we can help you solidify the look and feel of your business. ### [Media](https://mws.dev/media-production-services/ "Media Production Services") ![](https://mws.dev/media/c2znw1up/media-production.svg) #### Media Production Our in-house production team can help you gain visibility and amplify your voice. Advertise, inform, entertain, or captivate your audience with the help of our production specialists. ![](https://mws.dev/media/cz2jcrci/video.svg) #### Video Broadcast your vision in stunning 4K resolution. MWS will capture on-site footage, interview your company leaders, and compile a library of visual assets for you and your team to market in the modern world. ![](https://mws.dev/media/pr0lg101/photography.svg) #### Photography Show your best side with professional photography. With up to 4K quality imagery in a controlled photo environment, we'll ensure high-definition pictures of your product, business, team, or service. ### [Content](https://mws.dev/content-marketing/ "Content Marketing") ![](https://mws.dev/media/ckjhmxs4/content-marketing.svg) #### Content Marketing Speak directly to your target audience with thoughtful and topical blogs, videos, and social media posts. Providing relevant and useful content without a hard sales pitch increases brand trust and loyalty. ![](https://mws.dev/media/rmmht2kb/content-writing.svg) #### Content Writing From blogs to social media posts, we create content that provides long-term value. By publishing relevant and consistent content, we show both users and search engines that they can trust your business. ![](https://mws.dev/media/wifio5wc/copy-writing.svg) #### Copywriting Our writers are experts in creating short-form copy that gets results. We craft direct, memorable, and compelling copy for ads and service pages to encourage action and increase conversion. ## Ready to grow your business? Contact us today for a free consultation. [Contact](https://mws.dev/contact/) [Give us a call](tel:2084190051) ## Ready to grow your business? Contact us today for a free consultation. [Contact](https://mws.dev/contact/) [Give us a call](tel:2084190051) ### We have helped over 1,200 clients in 310 different cities across 45 states, Canada, and Mexico. ## Our Clients Love Us [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sCi9DQUlRQUNvZENodHljRjlvT21wVGNFRkthWEZaTFdWbE1YVm1UbkZEUW5nM05IYxAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CAIQACodChtycF9oOmpTcEFKaXFZLWVlMXVmTnFDQng3NHc%7C0cLNsb4RlYJ%7C) [Justin Hegsted](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sCi9DQUlRQUNvZENodHljRjlvT21wVGNFRkthWEZaTFdWbE1YVm1UbkZEUW5nM05IYxAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CAIQACodChtycF9oOmpTcEFKaXFZLWVlMXVmTnFDQng3NHc%7C0cLNsb4RlYJ%7C) 1 month ago We have worked with the Manwaring Web team for several years. They do fantastic work both on website design and managing our SEO campaign. We highly recommend using their services! Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sCi9DQUlRQUNvZENodHljRjlvT21wVGNFRkthWEZaTFdWbE1YVm1UbkZEUW5nM05IYxAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CAIQACodChtycF9oOmpTcEFKaXFZLWVlMXVmTnFDQng3NHc%7C0cLNsb4RlYJ%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnTUNJd2F2czZRRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCIwavs6QE%7CCgwI26O1vwYQiLOkvQM%7C) [Braide Sessions](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnTUNJd2F2czZRRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCIwavs6QE%7CCgwI26O1vwYQiLOkvQM%7C) 4 months ago The team at Manwaring Web Solutions was personal, knowledgeable, and reliable start to finish. Thanks!! [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnTUNJd2F2czZRRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCIwavs6QE%7CCgwI26O1vwYQiLOkvQM%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnTUR3dTVla3p3RRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMDwu5ekzwE%7CCgwIrt6avwYQiNCwoAE%7C) [Office Manager](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnTUR3dTVla3p3RRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMDwu5ekzwE%7CCgwIrt6avwYQiNCwoAE%7C) 4 months ago Wonderful company to work with! They are very helpful and willing to work with us. The website they have designed is amazing and we love it. They do so much for us! Highly recommended! Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnTUR3dTVla3p3RRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMDwu5ekzwE%7CCgwIrt6avwYQiNCwoAE%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnTUN3NThIcWFnEAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCw58Hqag%7CCgwI0tn2vgYQ-LLnngM%7C) [Annie Hancock](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnTUN3NThIcWFnEAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCw58Hqag%7CCgwI0tn2vgYQ-LLnngM%7C) 4 months ago I cannot express enough how much I appreciate working with this incredible company. Casey and Kyle have been exceptional partners throughout my journey, consistently providing invaluable support and guidance. Their expertise and dedication have significantly contributed to the growth of my business and the realization of my vision. I wholeheartedly recommend their services to anyone looking to elevate their company to new heights! Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnTUN3NThIcWFnEAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCw58Hqag%7CCgwI0tn2vgYQ-LLnngM%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnTUNBMjdmS1VREAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCA27fKUQ%7CCgwI_YGJvQYQiKvOqAE%7C) [Kirk Doman](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnTUNBMjdmS1VREAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCA27fKUQ%7CCgwI_YGJvQYQiKvOqAE%7C) 6 months ago I needed a refresher on the administration side of my website and Carly was outstanding in answering my questions. She is always available and cheery when I need the support. Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnTUNBMjdmS1VREAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgMCA27fKUQ%7CCgwI_YGJvQYQiKvOqAE%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUN2c3V5VmpBRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICvsuyVjAE%7CCgwIsa7cugYQyNfiygI%7C) [Brady Kay](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUN2c3V5VmpBRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICvsuyVjAE%7CCgwIsa7cugYQyNfiygI%7C) 8 months ago We've been working with Manwaring Web Solutions for many, many years. With quick response times and their staff always finding answers to our company's needs, it's like having full support in-house. They are extremely easy to work with, open to our ideas and they always deliver. Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUN2c3V5VmpBRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICvsuyVjAE%7CCgwIsa7cugYQyNfiygI%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUMzZ0tQajhnRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgIC3gKPj8gE%7CCgwI0ZyUuQYQ2LCGzAI%7C) [Karri Tingey](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUMzZ0tQajhnRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgIC3gKPj8gE%7CCgwI0ZyUuQYQ2LCGzAI%7C) 9 months ago Manwaring Web Solutions has been great to work with. Their support services are excellent. They have done a wonderful job creating our website. I highly recommend them. [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUMzZ0tQajhnRRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgIC3gKPj8gE%7CCgwI0ZyUuQYQ2LCGzAI%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnSUNubDU3N1pREAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICnl577ZQ%7CCgsIkNrstwYQqMGWFQ%7C) [The Healing Sanctuary](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnSUNubDU3N1pREAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICnl577ZQ%7CCgsIkNrstwYQqMGWFQ%7C) 9 months ago Manwaring has been a great partner to work with. Casey, Adam, Jarom, and Jodi have been incredibly helpful, patient, and prompt in addressing any issues we've encountered. We feel fortunate to have their support throughout this acquisition. Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnSUNubDU3N1pREAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICnl577ZQ%7CCgsIkNrstwYQqMGWFQ%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnSURucmFXNUdnEAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgIDnraW5Gg%7CCgsIi-OVuAYQ4OjSGw%7C) [Mindy Dreisewerd](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnSURucmFXNUdnEAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgIDnraW5Gg%7CCgsIi-OVuAYQ4OjSGw%7C) 10 months ago We have partnered with Manwaring for several years at the hospital I work at. They have been fantastic to work with from website programming work to blog writing. They are always quick to respond and their work is consistently excellent. I highly recommend them to any business who needs support. Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChZDSUhNMG9nS0VJQ0FnSURucmFXNUdnEAE!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgIDnraW5Gg%7CCgsIi-OVuAYQ4OjSGw%7C) [Avatar stub icon](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUNJa1lteGl3RRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICIkYmxiwE%7CCgsI5tTctgYQuPWufw%7C) [Cam Smith](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUNJa1lteGl3RRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICIkYmxiwE%7CCgsI5tTctgYQuPWufw%7C) 10 months ago The Team over at Manwaring Web Services are Awesome! They don't waste any time getting on those updates you need and have great communication when they are finished or need anything else from us. We highly recommend them to anyone! Our new Website they built looks Amazing! Thanks again Everyone! Read more [View on Google](https://www.google.com/maps/reviews/data=!4m8!14m7!1m6!2m5!1sChdDSUhNMG9nS0VJQ0FnSUNJa1lteGl3RRAB!2m1!1s0x0:0xd54e7000cc616568!3m1!1s2@1:CIHM0ogKEICAgICIkYmxiwE%7CCgsI5tTctgYQuPWufw%7C) [Read More Reviews](https://g.page/r/CWhlYcwAcE7VEAE "Link will open in a new window/tab") ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") BESbswy ## Digital Marketing Services [Skip to main content](https://mws.dev/digital-marketing-services#site-content) [Skip to footer](https://mws.dev/digital-marketing-services#site-footer) ![](https://mws.dev/media/voiobnrq/mwssd_digitalmarketing_icon_light.png?rmode=max&width=100&height=100) # Digital Marketing Services ## Grow Your Brand Through Data-Driven Insights PausePlay ![](https://mws.dev/media/iswdxsrc/1981-digital-bmwhu8wu1vk-unsplash-opt.jpg?width=160&height=120&v=1dbd3d30e4191e0) At Manwaring Web Solutions (MWS), we make it our mission to help your business stand out online. Our experienced, knowledgeable, and diverse team is committed to building long-term partnerships and delivering measurable results that truly make a difference. With a focus on your unique goals and challenges, we’re here to help you navigate the ever-changing digital landscape and grow your business sustainably. ### Unlike many other digital marketing agencies, we take a personal stake in your success. Your goals and outcomes matter to us, and we approach every project with the dedication and care it deserves. Our team takes pride in providing customized, multifaceted solutions for businesses of all sizes, industries, and locations. We believe in honest, transparent communication, adapting our services to fit your budget, and always using ethical, white-hat SEO techniques. Our proven track record and client-centric mindset ensure you’re in capable hands—with no binding contracts. ![](https://mws.dev/media/ztuo1u35/campaign-creators-pypeceajezy-unsplash-opt.jpg?width=160&height=160&v=1dbd3e369450710) ## The Power of Digital Marketing Services for Your Business In today’s market, a strong online presence is imperative to your growth. Here’s how MWS can help your business thrive: Build your brand’s reputation Establish trust and credibility through strategic, consistent messaging. Expand your reach Increase your visibility and connect with potential customers near and far. Create meaningful interactions Engage with your audience in ways that lead to lasting relationships and conversions. Stay competitive Keep pace with competitors within your industry and ensure your business stands out. Free up time Focus on what you do best while we handle the intricacies of digital marketing. ## Digital Marketing Services Offered at Manwaring Web Solutions * * * ### [Digital Marketing](https://mws.dev/digital-marketing-services/ "Digital Marketing Services") ![](https://mws.dev/media/kbrf4ea1/digital-marketing.svg) #### Web Marketing Drive real users to your business with elevated and strategic digital solutions. ![](https://mws.dev/media/jueh3vo0/strategy-development.svg) #### Strategy Development Identify and engage with your target audience with strategic communications and campaigns. ![](https://mws.dev/media/hayawzhg/seo.svg) #### SEO Get noticed on Google. Our comprehensive SEO services help you rise in the rankings. ![](https://mws.dev/media/2cla43tu/seo-audits.svg) #### Technical SEO Audits Our smart analytics examine site structure, pinpointing anything that might hold you back in SEO rankings. ![](https://mws.dev/media/bwwbco1q/organic-seo.svg) #### Organic SEO Improve your business's online visibility using thoughtful content creation, keyword research, and responsive design. ![](https://mws.dev/media/kltb5oo0/local-seo.svg) #### Local SEO We help you appear in Google's Local Pack to reach potential customers in your area by providing detailed information and boosting your reputation with positive reviews. ![](https://mws.dev/media/psch5dsa/google-ads.svg) #### Google Ads Management Increase your ROI without blowing your budget. We help run successful paid ad campaigns to get you noticed on Google. ![](https://mws.dev/media/2u3prvyf/social-media-marketing.svg) #### Social Media Marketing We leverage social media to connect with your target audience and build brand recognition. We're experts in creating engaging content, fostering interactions, and optimizing strategies across all social platforms. ![](https://mws.dev/media/hepf545a/seo-on-page.png?width=160&height=120&v=1db8207f7871a50) #### SEO On-Page Optimization By strategically refining your content and site structure, we help your site rank higher in search results and drive more conversions. ## How MWS Uses Digital Marketing To Help Your Business Succeed At MWS, we work closely with you to create strategies that deliver measurable results. Here’s a breakdown of our process so you know what to expect when you partner with us for your business’s digital marketing services: Understanding your business In addition to learning about your products or services, we take the time to deeply understand your goals, audience, and challenges. Using analytics We rely on data to craft and implement strategies that drive quantifiable outcomes. Combining approaches From SEO to social media marketing, we integrate multiple tactics to improve your impact from every angle. Keeping you informed We’re big proponents of communication. Regular updates and detailed reports from our team ensure you’re always in the loop. Maximizing ROI We manage your budget thoughtfully and purposefully to ensure the best possible return on your investment. Monitoring performance Our team tracks results in real time, making responsive adjustments to optimize your campaigns. ## Frequently Asked Questions About Digital Marketing Services [Why should I hire a digital marketing agency instead of an in-house team?](https://mws.dev/digital-marketing-services#collapse_cbce1bf0-9312-48e0-b2af-1e21929b531b_1) An agency like MWS offers a diverse team of experts, access to the latest tools, and cost-effective solutions that are often challenging for in-house teams to match. [How much do digital marketing services cost?](https://mws.dev/digital-marketing-services#collapse_cbce1bf0-9312-48e0-b2af-1e21929b531b_2) Our services are customizable to fit any budget, ensuring you get the most value for your investment. We’re happy to schedule a free consultation to see what we can do for you. [How do I know if my digital marketing efforts are working?](https://mws.dev/digital-marketing-services#collapse_cbce1bf0-9312-48e0-b2af-1e21929b531b_3) We provide regular reports and data so you can keep an eye on your progress. We also have an excellent in-house support team you can contact for additional updates. [How long does it take to see results from digital marketing?](https://mws.dev/digital-marketing-services#collapse_cbce1bf0-9312-48e0-b2af-1e21929b531b_4) Results will vary depending on which strategies we implement, but many of our clients start seeing significant improvements within the first few months. [Can digital marketing help my business compete with larger companies?](https://mws.dev/digital-marketing-services#collapse_cbce1bf0-9312-48e0-b2af-1e21929b531b_5) Absolutely! One of the most incredible things about digital marketing is how it levels the playing field, allowing smaller businesses to compete effectively online. [How do I get started with digital marketing?](https://mws.dev/digital-marketing-services#collapse_cbce1bf0-9312-48e0-b2af-1e21929b531b_6) Reach out to us today to schedule a free consultation and discover how we can help your business succeed. ## Elevate Your Business With Expert Digital Marketing Services Ready to help your business break new ground? Partner with MWS and experience the difference a data-driven, client-focused approach can make for your business. [Contact us today!](https://mws.dev/contact/) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Client Portfolio Overview [Skip to main content](https://mws.dev/portfolio#site-content) [Skip to footer](https://mws.dev/portfolio#site-footer) ### We have helped over 1,200 clients in 310 different cities across 46 states, Canada, and Mexico. | | | | --- | --- | | `←` | Move left | | `→` | Move right | | `↑` | Move up | | `↓` | Move down | | `+` | Zoom in | | `-` | Zoom out | | `Home` | Jump left by 75% | | `End` | Jump right by 75% | | `Page Up` | Jump up by 75% | | `Page Down` | Jump down by 75% | ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) ![](https://mws.dev/media/2w3fxtxa/sd-map-pins.png) Sorry, we have no imagery here. 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"Open this area in Google Maps (opens a new window)") Keyboard shortcuts Map DataMap data ©2025 Google, INEGI Map data ©2025 Google, INEGI 500 km Click to toggle between metric and imperial units [Terms](https://www.google.com/intl/en-US_US/help/terms_maps.html) [Report a map error](https://www.google.com/maps/@39.893717,-95.222218,4z/data=!10m1!1e1!12b1?source=apiv3&rapsrc=apiv3 "Report errors in the road map or imagery to Google") [![Aerial view of Mountain View Hospital](https://mws.dev/media/nakio3on/mountain-view-hospital.jpeg?rxy=0.48132193293009523,0.6443434673181622&width=160&height=160&v=1db4385089bc820)\\ \\ ![](https://mws.dev/media/c1tfgxyy/mvh_logo_onecolorwhite.png)](https://mws.dev/portfolio#modal_3536) [![Commercial office building exterior at Snake River Landing](https://mws.dev/media/irijc55r/ball-ventures.jpg?width=160&height=160&v=1db435f8fce2ed0)\\ \\ ![](https://mws.dev/media/aatjn1bw/ballventures_logo_onecolorwhite.png)](https://mws.dev/portfolio#modal_3537) [![Harvested hay field with hay bales](https://mws.dev/media/udujkl2t/idaho-farm-bureau.jpg?width=160&height=160&v=1db435f9b19b930)\\ \\ ![](https://mws.dev/media/d2hn11ne/idahofarmbureau_logo_onecolorwhite.png)](https://mws.dev/portfolio#modal_3538) [![Colonial Theater looking forward to the stage](https://mws.dev/media/nx1bwnqo/idaho-falls-arts-council.jpg?rxy=0.4969676042945524,0.6534307618699419&width=160&height=160&v=1db4384f459c6f0)\\ \\ ![](https://mws.dev/media/wfmkw1pz/idahofallsartscouncil_logo_onecolorwhite.png)](https://mws.dev/portfolio#modal_3539) [![Aerial view of Ammon, Idaho](https://mws.dev/media/i1slckrd/city-of-ammon.jpg?width=160&height=160&v=1db435f80eafec0)\\ \\ ![](https://mws.dev/media/j4cbdbkn/cityofammon_logo_onecolorwhite.png)](https://mws.dev/portfolio#modal_3540) [![Exterior of the Art Museum building in Idaho Falls](https://mws.dev/media/cpuoczfz/the-art-museum.jpg?width=160&height=160&v=1db435fb7fb85b0)\\ \\ 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pool](https://mws.dev/media/jkzlhzng/heise-hot-springs.jpg?width=160&height=160&v=1db435fd447f000)\\ \\ ![](https://mws.dev/media/rr5mvfuh/heise_onecolor_white.png)](https://mws.dev/portfolio#modal_3545) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") BESbswy ## Premier Technology Website [Skip to main content](https://mws.dev/blog/premier-technology#site-content) [Skip to footer](https://mws.dev/blog/premier-technology#site-footer) ![](https://mws.dev/media/pbaj5stm/pasted-image-0-7.png) Premier Technology is a custom fabrication business headquartered in Blackfoot, Idaho. They have customers across several industries, including the Department of Energy, mining, food and beverage, and nuclear. Premier Technology was looking for a custom website to display their markets and services and to serve as a platform for filling open positions in their company. ## Content The team at Premier Technology provided all of their own written content, images, and video for the website. Our team helped them load their content in a visually appealing way that is easy to navigate. ## Design This project is heavy on custom design work. Everything from the header to the interior page layouts and down to the footer was custom-designed for Premier Technology. Through close coordination with our client, our design team put together mockups and templates for review before adding them to the website. Here are a few of their heavier featured pages. **Premier Services** On the [Premier Services page](https://www.ptius.net/premier-services), our designer implemented a secondary navigation that allows users to jump to specific services on that page. Each service is introduced with a three-part banner image depicting the process that service might look like for certain projects. ![](https://mws.dev/media/nfjjtmem/premier-services.png) **Premier Facility** The [facility page](https://www.ptius.net/premier-facility) for Premier Technology features an interactive map of their campus. Users can click on each section to see a picture and some details of that part of the facility. We put this feature together with mobile devices in mind, so the information would look great on all devices. ![](https://mws.dev/media/yzyhbbfk/screencapture-ptius-net-premier-facility-2020-10-28-11_17_01.png) **Quality Assurance** The [Quality Assurance page](https://www.ptius.net/quality-assurance) has a custom designed timeline of the company’s history, more graphically telling their success story from the beginning to current day, along with their future endeavors. ![](https://mws.dev/media/sukp2spj/quality-assurance.png) ## Development Premier Technology needed a platform to display their open job positions and to accept applications. Our development team built a custom job listing system for Premier Technology to list their open positions with the ability to filter by department and/or location. With information for the application provided to us, we created a custom application form for prospects to fill out and send to the hiring team at Premier Technology. We also added some custom fields to their contact form to direct the submission to a specific department as needed. Visit their site at [ptius.net](https://www.ptius.net/). 04 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Strategic Web Design Services [Skip to main content](https://mws.dev/web-design#site-content) [Skip to footer](https://mws.dev/web-design#site-footer) ![](https://mws.dev/media/x3xm03hy/mwssd_webdevelopment_icon_light.png?rmode=max&width=100&height=100) # Web Design ## Attract Loyal Customers With a Strategic, User-Friendly Website PausePlay ![](https://mws.dev/media/kcthxqoo/mws_rh_feature.jpg?width=160&height=120&v=1dbc8eba80e2290) ![](https://mws.dev/media/zpwosm0a/mws_fcj_feature.jpg?width=160&height=120&v=1dbc8cd61305550) ![](https://mws.dev/media/kcthxqoo/mws_rh_feature.jpg?width=160&height=120&v=1dbc8eba80e2290) ![](https://mws.dev/media/zpwosm0a/mws_fcj_feature.jpg?width=160&height=120&v=1dbc8cd61305550) ![](https://mws.dev/media/kcthxqoo/mws_rh_feature.jpg?width=160&height=120&v=1dbc8eba80e2290) - Go to slide 1 - Go to slide 2 Your website is much more than a digital business card; it’s an essential tool for attracting and retaining loyal customers. At MWS, we specialize in creating custom websites that not only look great but also deliver real, measurable results. Whether you’re looking to build a new site or refresh your existing one, our team can help. ### Why Your Website Matters More Than Ever Your website should be the central hub of all your marketing efforts—a place you feel confident directing potential customers to, no matter where they find you. Whether through social media, paid ads, organic search, or traditional advertising, every marketing effort you invest in ultimately leads back to your website. If it doesn’t accurately represent your brand or provide a seamless experience, you could be missing out on valuable opportunities. A strong, well-designed website ensures that when visitors arrive, they see the best version of your business and are encouraged to take the next step. ![](https://mws.dev/media/e3rcvped/amelie-mourichon-wusoj-2uy6w-unsplash-opt.jpg?width=160&height=160&v=1dbbea22f6ec6d0) ![](https://mws.dev/media/nhagg0pd/berkeley-communications-weddt-u3q3o-unsplash-opt.jpg?width=160&height=160&v=1dbbea389cea6d0) #### It’s your first point of contact for potential customers. Your website is often the first interaction a person has with your business. [Studies show](https://credibility.stanford.edu/guidelines/index.html) that 75% of people judge a company’s credibility based on its website design, meaning your site needs to make a lasting impression right away. It takes [less than a second](https://www.tandfonline.com/doi/abs/10.1080/01449290500330448) for users to decide whether they will leave or continue to browse around. ![](https://mws.dev/media/cpcobzq2/katya-ross-4vg6ez9jaec-unsplash-opt.jpg?width=160&height=160&v=1dbbea3e0fb3db0) #### It builds brand credibility and trust. A poorly designed website can harm your brand’s reputation. Potential customers may assume your business is unprofessional or even a scam if your site is outdated, difficult to navigate, or incomplete. On the other hand, a professional, sleek, and easy-to-navigate website not only instills confidence in people but also helps them trust your business and feel more comfortable partnering with you. ![](https://mws.dev/media/ecqjd2e2/glenn-carstens-peters-rlw-uc03gwc-unsplash-opt.jpg?width=160&height=160&v=1dbbea4392e2100) #### It establishes loyal customers who take action. The quality of the user experience on your website plays a major role in customer satisfaction. Websites that are easy to use and intuitive can keep visitors engaged and encourage them to explore further. In fact, [88%](https://www.impactplus.com/blog/user-experience-stats-infographic) of people are less likely to return to a site after a bad experience. Thoughtful design ensures that visitors stay and take action. ![](https://mws.dev/media/21tidoiq/firmbee-com-ememmpuojlw-unsplash-opt.jpg?width=160&height=160&v=1dbbeac31f2a700) #### It improves your online visibility. A well-designed website isn’t just for looks; it also impacts your search engine optimization (SEO). Properly optimized websites rank higher on search engines like Google, making it easier for potential customers to find you. Websites that offer a good user experience, straightforward navigation, and quality content are more likely to perform well in search rankings. ### Responsive Design for Seamless User Experience With users regularly accessing websites on phones, tablets, and other mobile devices, having a responsive website design for your business is no longer optional—it’s a must! Responsive design ensures that your website adapts to and looks great on any device, whether a smartphone, tablet, or desktop. This flexibility is particularly significant since, [according to recent statistics](https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/#:~:text=Mobile%20accounts%20for%20approximately%20half,percent%20of%20global%20website%20traffic.), over half of all web traffic comes from mobile devices. And this figure is only increasing. With a responsive design, you provide a seamless experience for users, no matter how they access your site. Visitors won’t have to pinch and zoom on their screens or deal with awkward navigation, leading to increased engagement and higher conversion rates. Unsurprisingly, [61%](https://www.brightlocal.com/research/61-of-mobile-users-more-likely-to-contact-a-local-business-with-a-mobile-site/) of users are less likely to return to a site that isn’t mobile-friendly, and Google rewards mobile-optimized sites with higher rankings. Ensuring your website is responsive is an investment that helps both your users and your search engine rankings. ![](https://mws.dev/media/u0tkbegz/amelie-mourichon-sv8ooqaub-o-unsplash-opt.jpg?width=160&height=160&v=1dbbeb07b688310) ## Featured Web Design Projects We’re proud of the work we’ve done for businesses across various industries, creating stunning websites that support their goals and help them thrive. From healthcare to real estate, manufacturing, and more, we’ve delivered results for companies both large and small. Check out some of our projects: ## Web Design That Delivers Real Results Hundreds of success stories: over 1,200 clients across 45 states. At MWS, we understand that a beautiful website is only valuable if it drives results. Here’s what we’ve been able to accomplish with our clients: ![](https://mws.dev/media/isncfj3w/real-estate-photography.svg) 1,100+ websites built ![](https://mws.dev/media/g53j5mzy/ecommerce.svg) 200+ e-commerce shops ![](https://mws.dev/media/f2weqdzf/increase.png) $135M+ in online transactions ## A Full Suite of Web Design Services * * * ### [Web Design](https://mws.dev/web-design/ "Web Design") ![](https://mws.dev/media/kdshnrpa/web-design-icon.svg) #### UI/UX Design From simple to fully custom, we use best practices for user interface and user experience design to create websites that wow your customers. ![](https://mws.dev/media/g53j5mzy/ecommerce.svg) #### Ecommerce Seamlessly integrate any e-commerce solution to convert interest into sales. Not sure which platform to use? We can help. ![](https://mws.dev/media/jqvags3y/umbraco-icon.svg) #### Umbraco Our flexible and user-friendly platform is intuitive and customizable. We'll train you so that you can edit your own site, too. ![](https://mws.dev/media/m5vn1ojk/web-development.svg) #### Web Development Our in-house team of full-stack developers is proficient in HTML, CSS, JavaScript, and more. ![](https://mws.dev/media/pqzdg453/custom-programming.svg) #### Custom Programming Need out-of-the-box solutions? Our development team can custom-build your site to meet your needs. ![](https://mws.dev/media/sbsn4lp3/hosting.svg) #### Hosting MWS offers secure and stable storage for your online content backed by our support team. ![](https://mws.dev/media/pjglv3y3/ada-compliance.svg) #### ADA Compliance Ensure your site is accessible to all and compliant with the Americans with Disabilities Act. What You Can Expect ## Building a Website With MWS We know that trusting someone with your custom website design is a big decision, and we take that responsibility seriously. Here’s what you can expect from the process: A kickoff call with our team We take the time to learn about your business, your goals, and your target audience to ensure your site aligns with your vision. Our team will meet with you virtually, or you can visit our office and chat with us face-to-face. Client-focused project management You’ll have a dedicated project manager who will guide you through every step of the process, keep you informed, and answer any questions you may have. Visually stunning design We create designs that are not only visually appealing but also functional and aligned with your brand. From carefully chosen fonts and colors to high-quality images and layouts, every element is intentionally selected to create a cohesive and engaging user experience. An expertly developed website Our development team ensures that every feature of your website—from navigation to interactive elements—works perfectly and is optimized for performance. Rigorous performance testing Before launching, we thoroughly test your website across all devices, browsers, and screen sizes to guarantee a seamless user experience. Whether someone visits from a smartphone, tablet, or desktop, they’ll encounter a fast and fully functional site. Ongoing support After your website launches, we provide ongoing maintenance, security updates, and technical support to ensure it performs at its best. We are available via email, phone, and even text to help quickly resolve any issues you encounter. ## Frequently Asked Questions About Web Design [What is the time frame for building and launching a website?](https://mws.dev/web-design#collapse_4a8b1de8-0c0e-409c-ba83-5b974e8698a7_1) Each of our clients’ projects is unique. The timeline for building and launching a website depends on the scope and complexity of what you aim to do. On average, a custom website takes between 8 and 12 weeks from our initial kickoff meeting to the launch. More complex websites—such as those with e-commerce functionality, custom integrations, or extensive content—may take longer, while smaller projects can sometimes be completed in a shorter timeframe. We communicate with you regularly throughout the process to ensure your website is completed quickly without compromising quality. [Can you update and improve my current website?](https://mws.dev/web-design#collapse_4a8b1de8-0c0e-409c-ba83-5b974e8698a7_2) Absolutely. If your current website feels outdated, difficult to navigate, or isn’t performing as well as you’d like, we can redesign it to be more modern, user-friendly, and aligned with your business goals. Whether you need a complete overhaul or a few strategic updates, we’ll adjust our approach to meet your needs. [After the site launches, will I be able to update it myself?](https://mws.dev/web-design#collapse_4a8b1de8-0c0e-409c-ba83-5b974e8698a7_3) Of course! We’re all about helping our clients become as self-sufficient as possible. We create websites on intuitive content management systems like Umbraco, making it easy for you to update content and make changes—no technical skills required. You can update text and images and even add new pages with just a few clicks. We provide training and ongoing support so you can confidently manage your website while knowing you have us as a resource if you get stuck. [How often should I update my website?](https://mws.dev/web-design#collapse_4a8b1de8-0c0e-409c-ba83-5b974e8698a7_4) Regular updates are essential to keeping your website relevant, secure, and performing at its best. We recommend reviewing and updating your content every six to 12 months to reflect any business changes, industry trends, or new services you offer. Technical updates should be done more frequently to ensure your site stays fast and functional. We typically recommend a major redesign every three to five years to keep up with evolving technology and user expectations. [Do you offer ongoing SEO services after my site is launched?](https://mws.dev/web-design#collapse_4a8b1de8-0c0e-409c-ba83-5b974e8698a7_5) Yes. A well-designed website is just the beginning of your business’s journey. Ongoing SEO services will help you maintain and improve your search rankings over time. At MWS, we offer comprehensive and customizable [digital marketing solutions](https://mws.dev/digital-marketing-services/ "Digital Marketing Services"), including keyword optimization, content creation, local SEO strategies, and so much more. Don’t hesitate to inquire about what we can do for you. [How much does a custom website cost?](https://mws.dev/web-design#collapse_4a8b1de8-0c0e-409c-ba83-5b974e8698a7_6) The cost of a custom website varies depending on several factors, including design complexity, features, functionality, and the level of customization required. We offer personalized pricing based on your needs and are committed to maximizing your budget. Contact us for a free consultation and customized quote! ## Let’s Build Your Website Together If you’ve been on the fence about launching your company’s website, now’s the time to take the leap. Our team can help you create a site that showcases your brand’s identity and drives remarkable results. [Contact us today!](https://mws.dev/contact/) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Local Projects Showcase [Skip to main content](https://mws.dev/blog/projects#site-content) [Skip to footer](https://mws.dev/blog/projects#site-footer) # Projects [![](https://mws.dev/media/ozfpcnlf/henrys-fork-rv-park.webp?width=160&height=120&v=1dc088c9da74120)\\ \\ Henry's Fork RV Park\\ \\ With amenities meant for travelers and space to stretch out and soak up the scenery, Henry’s Fork RV Park offers a great place to stop along your road trip in the West.\\ \\ This premier RV park, which opened for its inaugural season in 2025, is set in a picturesque spot in Island Park, Idaho, near the Snake River and close to many sought-after outdoor destinations.](https://mws.dev/blog/henrys-fork-rv-park/) 08 Aug 2025 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/ljndpyi5/unnamed-2-1.jpg?width=160&height=120&v=1dbfb0a1e389130)\\ \\ Renewed Foundations](https://mws.dev/blog/renewed-foundations/) 11 Jul 2025 - [Projects](https://mws.dev/blog/projects/ "Projects") - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/media/bqmdslb0/ymca.png?width=160&height=120&v=1db4be7afa6bbb0)\\ \\ Activate Idaho Falls YMCA\\ \\ We know it’s fun to stay at the YMCA, which is why they’ve been around since its founding in 1844. Now spread throughout 120 countries with almost 1 million collective volunteers worldwide, the organization continues to promote healthy living and sound morals throughout the thousands of communities they inhabit.](https://mws.dev/blog/activate-idaho-falls-ymca/) 30 Dec 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/semevldu/scottys.png?width=160&height=120&v=1db4be7a58be920)\\ \\ Scotty's Country Smokehouse\\ \\ Inside almost any local gas station, grocery store, or mini mart in the eastern Idaho region, you’ll find Scotty’s Country Smokehouse jerky and smoked meat products. For over 40 years, Scotty’s has offered Idaho and its surrounding communities with some of the most premium smoked meat products and snacks in the state.](https://mws.dev/blog/scottys-country-smokehouse/) 16 Nov 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/5kdnhoqw/upick.png?width=160&height=120&v=1db4be79e0a5f10)\\ \\ U Pick Red Barn\\ \\ U Pick Red Barn is best known for its fall U Pick event for pumpkins and apples, alongside family activities like straw mazes, tractor rides, pumpkin cannons, and freshly made pizza. No matter your age, kids and adults alike can enjoy the ample amount of fall-fun with over a dozen daily activities to welcome the upcoming holidays.](https://mws.dev/blog/u-pick-red-barn/) 24 Aug 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/la5dvhgf/if-symphony.png?width=160&height=120&v=1db4be7943ac650)\\ \\ IF Symphony\\ \\ For masterful musicians and regional talent brought to the stage, look no further than the Idaho Falls Symphony. For over 73 years, the symphony has entertained the city of Idaho Falls and its surrounding communities with orchestral entertainment comparable to anywhere in the nation.](https://mws.dev/blog/if-symphony/) 29 Jun 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/pzlpwzyl/the-lofts-on-broadway.png?width=160&height=120&v=1db4be78cd094d0)\\ \\ The Lofts on Broadway\\ \\ Idaho Falls has received its newest addition to luxurious and comfortable living spaces. The Lofts on Broadway, just west of the Broadway Albertsons and 2 miles from downtown Idaho Falls, offers ample interior spaces, high ceilings, a community clubhouse, game rooms, a resort style custom 20 person spa, a community fire pit, playground, and pet friendly accommodations.](https://mws.dev/blog/the-lofts-on-broadway/) 15 Jun 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/ahwhp51f/arts.png?width=160&height=120&v=1db4be75d8334d0)\\ \\ Idaho Falls Arts Council: New Website, New Design\\ \\ Our latest work creating the Idaho Falls Arts Council's new website showcases our custom coding, optimized components, and phenomenal media integrations unlike ANY we've done before...](https://mws.dev/blog/idaho-falls-arts-council-new-website-new-design/) 28 Sep 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/dmfjufml/pasted-image-0-12.png?width=160&height=120&v=1db4be74193dea0)\\ \\ Connections Therapy Centers\\ \\ We loved working with the team at Connections on this new site, and it was time for an upgrade from their old Wordpress site.](https://mws.dev/blog/connections-therapy-centers/) 19 Mar 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/wtvlvw2o/pasted-image-0-9.png?width=160&height=120&v=1db4be7353b5110)\\ \\ Idaho Falls Pediatrics\\ \\ With a bright, shiny new castle, Idaho Falls Pediatrics needed some sweet updates to their website too. Check it out!](https://mws.dev/blog/idaho-falls-pediatrics/) 08 Mar 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Branding Services [Skip to main content](https://mws.dev/branding-services#site-content) [Skip to footer](https://mws.dev/branding-services#site-footer) ![](https://mws.dev/media/cwsh1tou/mwssd_webdesign_icon.png?rmode=max&width=100&height=100) # Branding Services ## Build Credible Business Exposure PausePlay ![](https://mws.dev/media/pbjnoclf/heisecampgrounds-logobymws.jpg?width=160&height=120&v=1db5544a42fe160) ![](https://mws.dev/media/a5qbjsnr/fishgraniteridge-logobymws.jpg?width=160&height=120&v=1db5544a3db7fd0) ![](https://mws.dev/media/as2ba4du/fullbytesolutions-logobymws.jpg?width=160&height=120&v=1db5544a47e2870) ![](https://mws.dev/media/fh2l0idy/yardbutler-logobymws.jpg?width=160&height=120&v=1db5544a2d27440) ![](https://mws.dev/media/ja2fcnyr/phosul-logobymws.jpg?width=160&height=120&v=1db5544a31dae10) ![](https://mws.dev/media/pbjnoclf/heisecampgrounds-logobymws.jpg?width=160&height=120&v=1db5544a42fe160) ![](https://mws.dev/media/a5qbjsnr/fishgraniteridge-logobymws.jpg?width=160&height=120&v=1db5544a3db7fd0) ![](https://mws.dev/media/as2ba4du/fullbytesolutions-logobymws.jpg?width=160&height=120&v=1db5544a47e2870) ![](https://mws.dev/media/fh2l0idy/yardbutler-logobymws.jpg?width=160&height=120&v=1db5544a2d27440) ![](https://mws.dev/media/ja2fcnyr/phosul-logobymws.jpg?width=160&height=120&v=1db5544a31dae10) ![](https://mws.dev/media/pbjnoclf/heisecampgrounds-logobymws.jpg?width=160&height=120&v=1db5544a42fe160) - Go to slide 1 - Go to slide 2 - Go to slide 3 - Go to slide 4 - Go to slide 5 Successful businesses are built upon a strong, memorable brand. Whether you need a complete brand kit or a standout logo, our design team will help you create a polished, professional presence—both online and in the real world. Audiences are exposed to countless brands every day. Make yours unforgettable with a cohesive, recognizable brand identity. From logos and color palettes to web- and print-optimized design elements, we craft branding solutions that set you apart from your competitors. For startups or established companies, we’ll develop a brand that aligns with the look, feel, and voice you’ve always envisioned for your business. ## Branding Services Offered at MWS * * * ### Branding ![](https://mws.dev/media/lqxd2yfy/logo-design.svg) #### Logo Design Our team of designers can help you create a logo suite that stands out. Already have something in mind? Our design team will help bring your vision to life and optimize your assets for web and print use. ![](https://mws.dev/media/ttql30ia/brand-kits.svg) #### Brand Kits MWS creates brand kits that impress, centralizing all the elements that define your business's visual identity. This essential marketing tool includes logos, fonts, color palettes, and design guidelines to ensure consistency and unify your brand across all platforms. ![](https://mws.dev/media/fqofqnii/branding.svg) #### Brand Identity Design From picking colors and designing a brand kit to identifying your brand's voice and tone, we can help you solidify the look and feel of your business. ### How Effective Branding Helps You Make a Lasting Impression You’ve likely experienced the impact of successful branding on websites, billboards, social media, and commercials. What stood out to you? Was it the visuals, messaging, personality, or something else? A strong brand makes an impression in a matter of seconds. In today’s saturated and AI-riddled market, unique and consistent branding is more important than ever. Consider a brief non-skippable YouTube ad—within a few seconds, a viewer can form a connection, understand your purpose, and develop a perception of your brand. A professional, attention-grabbing presence can mean the difference between a trust signal and a lost opportunity. ![](https://mws.dev/media/ky4nzimv/brands-people-8ryz8t0bwx4-unsplash.jpg?width=160&height=160&v=1dbdbcc2e9ec510) ### The Ins and Outs of Developing a Successful Brand A successful brand tells a clear and compelling story. Our graphic designers work closely with clients to extract key elements that make their business, service, or mission stand out. We’ll help you refine your brand identity by exploring: - Your business’s goals and purpose - The personality and tone you want to convey - Your current presence with your audience or clientele - The qualities you want your brand to communicate Iconic brands embody these traits to deliver consistent, effective messaging that resonates instantly with their audiences. ![](https://mws.dev/media/e0wl1qhe/danae-paparis-x1exurch9gs-unsplash.jpg?width=160&height=160&v=1dbdc963bc67ab0) ## FAQs About Branding [What’s the difference between branding and marketing?](https://mws.dev/branding-services#collapse_b6af149b-0cf3-4f1d-86ff-b5862d891452_1) Branding is the process of defining your business's identity, including your logo, colors, typography, and other visual elements. Marketing, on the other hand, is the process of promoting your brand to your target audience. Both are important, but branding provides the foundation for effective marketing strategies. [What if I want to take my existing brand in a new direction?](https://mws.dev/branding-services#collapse_b6af149b-0cf3-4f1d-86ff-b5862d891452_2) If your current branding feels outdated or doesn’t reflect where your business is headed, we offer rebranding services to realign your identity and give you a fresh start. We’ll preserve what works and reimagine what doesn’t to help your brand evolve without losing its hard-fought recognition. [Can you create visual assets for me using my brand kit?](https://mws.dev/branding-services#collapse_b6af149b-0cf3-4f1d-86ff-b5862d891452_3) Beyond logos and brand kits, we can create a range of additional visual assets to support your branding, including business cards, [social media posts](https://mws.dev/digital-marketing-services/social-media-marketing/ "Social Media Marketing"), flyers, and more. When it comes to making a lasting impression on your audience, every touchpoint counts. [How long does it take to complete a branding project?](https://mws.dev/branding-services#collapse_b6af149b-0cf3-4f1d-86ff-b5862d891452_4) The timeline for a branding project depends on the scope of the work. A logo design may take a few weeks, while a complete brand kit could take several months. We work closely with you to set realistic expectations and ensure that you are satisfied with the end result. [Does MWS offer any training for the use of brand kits?](https://mws.dev/branding-services#collapse_b6af149b-0cf3-4f1d-86ff-b5862d891452_5) We don’t just hand off your brand and hope for the best. Our designers provide clear brand guidelines and optional training sessions so your team knows how to use your branding correctly and consistently. ## Start Your Branding Journey Today Take our logo design questionnaire to begin crafting the brand of your dreams. [Begin Questionnaire](https://mws.dev/branding-services/logo-design-questionnaire/) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Idaho Falls Marketing Solutions [Skip to main content](https://mws.dev/idaho-falls#site-content) [Skip to footer](https://mws.dev/idaho-falls#site-footer) # Idaho Falls ## Digital Marketing & Web Design Experts For over 25 years, Manwaring Web Solutions has led the digital marketing and web design industry in Idaho Falls, Idaho. Since our founding in 2000, we've helped hundreds of small and large businesses expand their digital footprint across the web. Building a presence online and throughout your community can drastically impact the success of an established business or a newly founded startup. Our experts will work with you to develop a customized website, digital marketing campaign, or multimedia production to drive business where you need it most. ![](https://mws.dev/media/i4bjubnx/mws-545-w19th.jpg?rxy=0.5043576500968366,0.5532058489394844&width=160&height=90&v=1db79842d05f250) Over 1,200 clients across 45 states ## Hundreds of success stories. [![](https://mws.dev/media/isncfj3w/real-estate-photography.svg)\\ \\ 1,100+\\ \\ websites built\\ \\ See It](https://mws.dev/web-design/) [![](https://mws.dev/media/g53j5mzy/ecommerce.svg)\\ \\ 200+\\ \\ e-commerce shops\\ \\ Sell It](https://mws.dev/digital-marketing-services/) [![](https://mws.dev/media/f2weqdzf/increase.png)\\ \\ $135M+\\ \\ in online transactions\\ \\ Earn It](https://mws.dev/portfolio/) ## Local growth. National reach. Grow faster and reach farther with your small business or established company. Digital marketing services are rapidly changing the way businesses and entrepreneurs spread brand awareness. Local and national marketing campaigns paired with beautiful websites is one guaranteed combination to maximize exposure while gaining organic traffic. Work with our team of marketing experts, developers, and content specialists in Idaho Falls for a locally crafted website or campaign. We'll help you start generating online traction to boost your presence in the ever-growing digital world. [Meet Our Team](https://mws.dev/our-team/) [Contact](https://mws.dev/contact/) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Our Team Overview [Skip to main content](https://mws.dev/our-team#site-content) [Skip to footer](https://mws.dev/our-team#site-footer) # Our Team All Idaho Falls Tampa [![](https://mws.dev/media/vdkjrgfc/jarom-headshot-light-blue.jpg?width=160&height=160&v=1dbec46a6e430c0)\\ \\ Founder \| Sales\\ \\ Jarom Manwaring](https://mws.dev/our-team#modal_3476) [![](https://mws.dev/media/iaqbqvta/john-headshot-light-blue.jpg?width=160&height=160&v=1dbec47c4b21580)\\ \\ Development & Digital Marketing\\ \\ John Higginson](https://mws.dev/our-team#modal_3489) [![](https://mws.dev/media/h5bbkoil/carly-headshot-light-blue.jpg?width=160&height=160&v=1dbec497a1e3790)\\ \\ Support & Digital Marketing\\ \\ Carly Wilson](https://mws.dev/our-team#modal_3496) [![](https://mws.dev/media/5xnpvl3n/adam-headshot-light-blue.jpg?width=160&height=160&v=1dbec4397a1f820)\\ \\ Web Development\\ \\ Adam Humpherys](https://mws.dev/our-team#modal_3488) [![](https://mws.dev/media/1thnzxvf/alyssa-headshot-light-blue.jpg?width=160&height=160&v=1dbec491dfed7d0)\\ \\ Digital Marketing & Sales\\ \\ Alyssa Higginson](https://mws.dev/our-team#modal_3494) [![](https://mws.dev/media/4xyasy0e/kyle-headshot-light-blue.jpg?width=160&height=160&v=1dbec4470460590)\\ \\ Design\\ \\ Kyle Richards](https://mws.dev/our-team#modal_3490) [![](https://mws.dev/media/n5em5oku/casey-headshot-light-blue.jpg?width=160&height=160&v=1dbec4759239960)\\ \\ Content & Multimedia\\ \\ Casey Wayne](https://mws.dev/our-team#modal_3493) [![](https://mws.dev/media/1x0mzsom/sarah-headshot-light-blue.jpg?width=160&height=160&v=1dbec439dee5d90)\\ \\ Executive Assistant\\ \\ Sarah Byington](https://mws.dev/our-team#modal_3492) [![](https://mws.dev/media/vhhif4y3/tucker-headshot-light-blue.jpg?width=160&height=160&v=1dbec44c1b61af0)\\ \\ Digital Marketing Project Manager\\ \\ Tucker Robertson](https://mws.dev/our-team#modal_4146) [![](https://mws.dev/media/cpkl3zvi/ryan-headshot-light-blue.jpg?width=160&height=160&v=1dbec456af17830)\\ \\ Content Specialist\\ \\ Ryan Hales](https://mws.dev/our-team#modal_4151) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Sitemap for Locations [Skip to main content](https://mws.dev/sitemap#site-content) [Skip to footer](https://mws.dev/sitemap#site-footer) # Sitemap ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Idaho Projects Blog [Skip to main content](https://mws.dev/blog#site-content) [Skip to footer](https://mws.dev/blog#site-footer) # Blog [![](https://mws.dev/media/ozfpcnlf/henrys-fork-rv-park.webp?width=160&height=120&v=1dc088c9da74120)\\ \\ Henry's Fork RV Park\\ \\ With amenities meant for travelers and space to stretch out and soak up the scenery, Henry’s Fork RV Park offers a great place to stop along your road trip in the West.\\ \\ This premier RV park, which opened for its inaugural season in 2025, is set in a picturesque spot in Island Park, Idaho, near the Snake River and close to many sought-after outdoor destinations.](https://mws.dev/blog/henrys-fork-rv-park/) 08 Aug 2025 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/ljndpyi5/unnamed-2-1.jpg?width=160&height=120&v=1dbfb0a1e389130)\\ \\ Renewed Foundations](https://mws.dev/blog/renewed-foundations/) 11 Jul 2025 - [Projects](https://mws.dev/blog/projects/ "Projects") - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/media/bqmdslb0/ymca.png?width=160&height=120&v=1db4be7afa6bbb0)\\ \\ Activate Idaho Falls YMCA\\ \\ We know it’s fun to stay at the YMCA, which is why they’ve been around since its founding in 1844. Now spread throughout 120 countries with almost 1 million collective volunteers worldwide, the organization continues to promote healthy living and sound morals throughout the thousands of communities they inhabit.](https://mws.dev/blog/activate-idaho-falls-ymca/) 30 Dec 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/semevldu/scottys.png?width=160&height=120&v=1db4be7a58be920)\\ \\ Scotty's Country Smokehouse\\ \\ Inside almost any local gas station, grocery store, or mini mart in the eastern Idaho region, you’ll find Scotty’s Country Smokehouse jerky and smoked meat products. For over 40 years, Scotty’s has offered Idaho and its surrounding communities with some of the most premium smoked meat products and snacks in the state.](https://mws.dev/blog/scottys-country-smokehouse/) 16 Nov 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/5kdnhoqw/upick.png?width=160&height=120&v=1db4be79e0a5f10)\\ \\ U Pick Red Barn\\ \\ U Pick Red Barn is best known for its fall U Pick event for pumpkins and apples, alongside family activities like straw mazes, tractor rides, pumpkin cannons, and freshly made pizza. No matter your age, kids and adults alike can enjoy the ample amount of fall-fun with over a dozen daily activities to welcome the upcoming holidays.](https://mws.dev/blog/u-pick-red-barn/) 24 Aug 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/la5dvhgf/if-symphony.png?width=160&height=120&v=1db4be7943ac650)\\ \\ IF Symphony\\ \\ For masterful musicians and regional talent brought to the stage, look no further than the Idaho Falls Symphony. For over 73 years, the symphony has entertained the city of Idaho Falls and its surrounding communities with orchestral entertainment comparable to anywhere in the nation.](https://mws.dev/blog/if-symphony/) 29 Jun 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/pzlpwzyl/the-lofts-on-broadway.png?width=160&height=120&v=1db4be78cd094d0)\\ \\ The Lofts on Broadway\\ \\ Idaho Falls has received its newest addition to luxurious and comfortable living spaces. The Lofts on Broadway, just west of the Broadway Albertsons and 2 miles from downtown Idaho Falls, offers ample interior spaces, high ceilings, a community clubhouse, game rooms, a resort style custom 20 person spa, a community fire pit, playground, and pet friendly accommodations.](https://mws.dev/blog/the-lofts-on-broadway/) 15 Jun 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/egqpl15j/social-media-google-ads-and-seo-graphic-only.jpg?width=160&height=120&v=1db4be78501ae10)\\ \\ SEO, Google Ads, and Social Media Ads: When and Why to Use Them\\ \\ In the digital world, so many options are available for marketing your business, services, and products. And it’s super important that you get involved in online marketing. So, how do you decide where to start? Let us help you by defining some popular options along with when and why you should use them to help your business.](https://mws.dev/blog/seo-google-ads-and-social-media-ads-when-and-why-to-use-them/) 13 Jan 2022 - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/media/sk4be1ma/pexels-anna-tarazevich-5697256.jpg?width=160&height=120&v=1db4be773a65210)\\ \\ How to recognize phishing emails, and how do you prevent them?\\ \\ Our current era of cyber-infiltration has reached new heights in the realm of account hijacking, money scams, and fraudulent claims. Many of our clients—and even ourselves—are subject to the constant onslaught of scams and phishing schemes...so how do we spot them? How do we fight it? This article can explain all you need to know.](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/) 12 Oct 2021 [![](https://mws.dev/media/d3gkek0z/depositphotos_325811536_l.jpg?width=160&height=120&v=1db4be767689f80)\\ \\ An old Let’s Encrypt root certificate expired: What does this mean for your website?\\ \\ On September 30, one of Let’s Encrypt’s root certificates expired. It has likely affected millions of people, causing difficulty connecting to the millions of websites supported by this certificate. Read on to learn what you can do to mitigate the impacts of this change.](https://mws.dev/blog/an-old-let-s-encrypt-root-certificate-expired-what-does-this-mean-for-your-website/) 30 Sep 2021 ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Content Marketing Services [Skip to main content](https://mws.dev/content-marketing#site-content) [Skip to footer](https://mws.dev/content-marketing#site-footer) # Content Marketing Our in-house content writers are fantastic at what they do. If you need new content for your website, we can help you out. Sit down with one of our expert writers, tell them what you envision for the content on your site, and they will deliver. With our search engine marketing expertise, we will write content that is optimized for search on the web and that will keep your users engaged. Whether you want employee bios, product descriptions, details on services, a frequently-asked-questions page, or something completely different, the writers at Manwaring Web can get the job done. Employee Bios Our writers will meet with and interview your employees to write professional bios for your website. Website Copy Whether you need to beef up the content on your service pages or need compelling product descriptions, our team can help. Blog Posts Our content writers are experienced researchers and have written on a variety of subjects. We can help you write regular blog posts so you have continuous growth in the content on your website. Social Posts We can help your staff compose the perfect messages to keep your branding consistent across your social media posts. Learn more about our social media management services. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Media Production Services [Skip to main content](https://mws.dev/media-production-services#site-content) [Skip to footer](https://mws.dev/media-production-services#site-footer) New MWS Banner Vid 02 00:01 00:00 00:33 Subtitles Off Resolution 4K2K1080p720p480p360p240pAuto Speed 0.25X0.5X0.75X1X1.25X1.5X2X Video ID: 0691d7b0181ee5c18f User ID: ac9bdfb61f1de0c922 Playback: HLS MSE Buffer Length: 9.984561s Dimensions: 1920x1080 Resolution: 1280x720@30 Level Cap: 3840x2160 Speed: 177107 Kbps ## Share this video ### Embed Code ## Download Video - [SD](https://sproutvideo.com/videos/0691d7b0181ee5c18f/player_download?expires=1754848282&type=sd&uid=6b1b39ab-5bd7-481d-aab1-4d31b7ded656&url=https%3A%2F%2Fmws.dev%2F&sessionID=f0d6ec58-58a6-40e8-9082-559a093fc625&embedSettings=eJyrVkosLckPyEmsVLIqKSpN1VEqzsgvd87PKynKzylWskpLzCkGCubk5xdAFNQCANV4EnQ%3D&signature=rbqL1Q%2BKUXb88WvHqDQ3CQEaMKE%3D) - [HD](https://sproutvideo.com/videos/0691d7b0181ee5c18f/player_download?expires=1754848282&type=hd&uid=6b1b39ab-5bd7-481d-aab1-4d31b7ded656&url=https%3A%2F%2Fmws.dev%2F&sessionID=f0d6ec58-58a6-40e8-9082-559a093fc625&embedSettings=eJyrVkosLckPyEmsVLIqKSpN1VEqzsgvd87PKynKzylWskpLzCkGCubk5xdAFNQCANV4EnQ%3D&signature=4JxMgDl0sP87liE%2BUPlBc4JcVUs%3D) - [UHD](https://sproutvideo.com/videos/0691d7b0181ee5c18f/player_download?expires=1754848282&type=uhd&uid=6b1b39ab-5bd7-481d-aab1-4d31b7ded656&url=https%3A%2F%2Fmws.dev%2F&sessionID=f0d6ec58-58a6-40e8-9082-559a093fc625&embedSettings=eJyrVkosLckPyEmsVLIqKSpN1VEqzsgvd87PKynKzylWskpLzCkGCubk5xdAFNQCANV4EnQ%3D&signature=6Kt%2FhE9i794EXqIS%2BI1QRJKssJ0%3D) - [Source](https://videos.sproutvideo.com/embed/0691d7b0181ee5c18f/false) # Media Production Scroll Utilize media to connect with your audience. ## Elevate your brand. Build brand awareness, make captivating visual advertisements, or catalogue your products with stunning photography. Make your vision seen by millions of potential viewers online, in social media, or on the big screen. Our multimedia services garner attention from state legislators to small business owners. Whether you're engaging with mobile, desktop, or strictly auditory audiences, we'll tailor your media to the platform you need. PausePlayPrevious [![](https://mws.dev/media/swyh0wop/colonial-04.jpg?width=160&height=120&v=1db4a6cec12a590)](https://mws.dev/media/swyh0wop/colonial-04.jpg) [![](https://mws.dev/media/niipg2sd/neurodrive-front-06.jpg?width=160&height=120&v=1db4a63fc2fcb50)](https://mws.dev/media/niipg2sd/neurodrive-front-06.jpg) [![](https://mws.dev/media/tt4pnacz/horizontal-no-top.jpg?width=160&height=120&v=1db4a643e1ffb70)](https://mws.dev/media/tt4pnacz/horizontal-no-top.jpg) [![](https://mws.dev/media/e5flfhgm/gpod-01.jpg?width=160&height=120&v=1db4a651b33e620)](https://mws.dev/media/e5flfhgm/gpod-01.jpg) [![](https://mws.dev/media/fjxh411t/colonial-03.jpg?width=160&height=120&v=1db4a6cecedea60)](https://mws.dev/media/fjxh411t/colonial-03.jpg) [![](https://mws.dev/media/cumjgvq3/gpod-2.jpg?width=160&height=120&v=1db4a651b87d280)](https://mws.dev/media/cumjgvq3/gpod-2.jpg) 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[![](https://mws.dev/media/f4jew1bq/1722_machiato-w-lid.jpg?width=106&height=160&v=1db4a61584fceb0)](https://mws.dev/media/f4jew1bq/1722_machiato-w-lid.jpg) [![](https://mws.dev/media/ralmiqu0/1849_straberry-lime-italian-soda.jpg?width=106&height=160&v=1db4a61574ae1d0)](https://mws.dev/media/ralmiqu0/1849_straberry-lime-italian-soda.jpg) [![](https://mws.dev/media/wysdg1so/1861_blue-lagoon-w-fruit.jpg?width=106&height=160&v=1db4a6156d2cba0)](https://mws.dev/media/wysdg1so/1861_blue-lagoon-w-fruit.jpg) [![](https://mws.dev/media/cn3jdfqx/1783_razzleberry-smoothie.jpg?width=106&height=160&v=1db4a6659159d70)](https://mws.dev/media/cn3jdfqx/1783_razzleberry-smoothie.jpg) [![](https://mws.dev/media/eaigi1zu/1912_blueberry-bagel.jpg?width=106&height=160&v=1db4a615d86f390)](https://mws.dev/media/eaigi1zu/1912_blueberry-bagel.jpg) [![](https://mws.dev/media/j1bgrdxz/1894_cookies.jpg?width=106&height=160&v=1db4a615d48d920)](https://mws.dev/media/j1bgrdxz/1894_cookies.jpg) 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[![](https://mws.dev/media/dehhirdg/1834_red-rush-energy-drink.jpg?width=106&height=160&v=1db4a6158abd160)](https://mws.dev/media/dehhirdg/1834_red-rush-energy-drink.jpg) [![](https://mws.dev/media/f4jew1bq/1722_machiato-w-lid.jpg?width=106&height=160&v=1db4a61584fceb0)](https://mws.dev/media/f4jew1bq/1722_machiato-w-lid.jpg) [![](https://mws.dev/media/ralmiqu0/1849_straberry-lime-italian-soda.jpg?width=106&height=160&v=1db4a61574ae1d0)](https://mws.dev/media/ralmiqu0/1849_straberry-lime-italian-soda.jpg) [![](https://mws.dev/media/wysdg1so/1861_blue-lagoon-w-fruit.jpg?width=106&height=160&v=1db4a6156d2cba0)](https://mws.dev/media/wysdg1so/1861_blue-lagoon-w-fruit.jpg) [![](https://mws.dev/media/cn3jdfqx/1783_razzleberry-smoothie.jpg?width=106&height=160&v=1db4a6659159d70)](https://mws.dev/media/cn3jdfqx/1783_razzleberry-smoothie.jpg) [![](https://mws.dev/media/eaigi1zu/1912_blueberry-bagel.jpg?width=106&height=160&v=1db4a615d86f390)](https://mws.dev/media/eaigi1zu/1912_blueberry-bagel.jpg) [![](https://mws.dev/media/j1bgrdxz/1894_cookies.jpg?width=106&height=160&v=1db4a615d48d920)](https://mws.dev/media/j1bgrdxz/1894_cookies.jpg) [![](https://mws.dev/media/xwcpahbd/1812_blue-goblin-creamie.jpg?width=106&height=160&v=1db4a6157eb1970)](https://mws.dev/media/xwcpahbd/1812_blue-goblin-creamie.jpg) [![](https://mws.dev/media/stblocsn/1746_snickers-machacino.jpg?width=106&height=160&v=1db4a61579a3a50)](https://mws.dev/media/stblocsn/1746_snickers-machacino.jpg) [![](https://mws.dev/media/fwonuknr/1840_kids-cup-w-whip.jpg?width=106&height=160&v=1db4a615cc30750)](https://mws.dev/media/fwonuknr/1840_kids-cup-w-whip.jpg) [![](https://mws.dev/media/i0vnlihf/1762_classic-arnold-palmer.jpg?width=106&height=160&v=1db4a61570e4e00)](https://mws.dev/media/i0vnlihf/1762_classic-arnold-palmer.jpg) 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![](https://www.google.com/maps/vt?pb=!1m5!1m4!1i16!2i12368!3i23960!4i256!2m3!1e0!2sm!3i743502809!2m3!1e2!2sspotlit!5i1!3m13!2sen!3sUS!5e289!12m5!1e68!2m2!1sset!2sRoadmap!4e2!12m3!1e37!2m1!1ssmartmaps!4e0!5m1!1e3!23i47083502!27m15!299174093m14!14m13!1m8!1m2!1y6004522404019128945!2y15370345726993327464!2s%2Fg%2F1hg4_9dm_!4m2!1x434807355!2x3174520932!15sgcid%3Amarketing_agency!2b0!3b0!6b0!8b0&client=google-maps-embed&token=83701) Manwaring Web Solutions, Inc. 545 W 19th St, Idaho Falls, ID 83402 [Directions](https://maps.google.com/maps/dir//Manwaring+Web+Solutions,+Inc.+545+W+19th+St+Idaho+Falls,+ID+83402/@43.4807355,-112.0446364,16z/data=!4m5!4m4!1m0!1m2!1m1!1s0x53545950296f4a71:0xd54e7000cc616568) Get directions to this location on Google Maps. 5.0 [76 reviews](https://search.google.com/local/reviews?placeid=ChIJcUpvKVBZVFMRaGVhzABwTtU&q=Manwaring+Web+Solutions,+Inc.&hl=en&gl=US) [View larger 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Refer to our Privacy Policy for more information. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Idaho Falls Symphony [Skip to main content](https://mws.dev/blog/if-symphony#site-content) [Skip to footer](https://mws.dev/blog/if-symphony#site-footer) ![](https://mws.dev/media/la5dvhgf/if-symphony.png) For masterful musicians and regional talent brought to the stage, look no further than the Idaho Falls Symphony. For over 73 years, the symphony has entertained the city of Idaho Falls and its surrounding communities with orchestral entertainment comparable to anywhere in the nation. Led by their lead Conductor, Dr. Thomas Heuser, the symphony hosts large-scale concerts and community events that stimulate the creative arts and musical opportunities in Eastern Idaho. This renowned and cherished organization had gone far too long without a proper update to their digital footprint. As many are coming to realize in our modern age, utilizing a website to digitally market is an invaluable asset for user experiences, brand awareness, mobile friendliness, and custom functionality suited to the needs of a business. For the symphony, this meant creating a custom-filtered “Tickets & Events” functionality for users to easily navigate events, purchase tickets, register for auditions, sign up for newsletters, and donate to their non-profit organization. One of the notable features of the new Idaho Falls Symphony website is their ability to assign members to password protected internal pages. These pages include resources only meant for their Board of Directors, Youth Orchestra, and Symphony Musicians. Compared to their previous site, the symphony can now easily delegate access to administrators to manage their members and update their volunteers with new information as their seasons progress. ![](https://mws.dev/media/htddnwtn/if-symphony-2.png) Custom functionality aside, our Lead Designer, Kyle Richards, closely followed the design and branding elements of the Idaho Falls Symphony logo and color schemes to reinforce design elements in the form of curved components, overlapping arches, and take-over banners to emphasize imagery. These simple yet deliberate touches of design and custom development are exactly why the symphony came to us at Manwaring Web Solutions. This new elevation of their content and user experience will last years into the future, which additionally allows the executive team at the symphony to update their site easily and efficiently, all with the ongoing support from our in-house team of specialists. Give the newly overhauled site a look at [www.IFSymphony.org](http://www.ifsymphony.org/). 29 Jun 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## SEO Strategies Overview [Skip to main content](https://mws.dev/blog/seo#site-content) [Skip to footer](https://mws.dev/blog/seo#site-footer) # SEO [![](https://mws.dev/media/ljndpyi5/unnamed-2-1.jpg?width=160&height=120&v=1dbfb0a1e389130)\\ \\ Renewed Foundations](https://mws.dev/blog/renewed-foundations/) 11 Jul 2025 - [Projects](https://mws.dev/blog/projects/ "Projects") - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/media/egqpl15j/social-media-google-ads-and-seo-graphic-only.jpg?width=160&height=120&v=1db4be78501ae10)\\ \\ SEO, Google Ads, and Social Media Ads: When and Why to Use Them\\ \\ In the digital world, so many options are available for marketing your business, services, and products. And it’s super important that you get involved in online marketing. So, how do you decide where to start? Let us help you by defining some popular options along with when and why you should use them to help your business.](https://mws.dev/blog/seo-google-ads-and-social-media-ads-when-and-why-to-use-them/) 13 Jan 2022 - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/media/dizfu0pv/seo-case-study-website-1200x600.jpg?width=160&height=120&v=1db4be74ece40b0)\\ \\ Case Study: How SEO Can Improve Your Online Sales\\ \\ SEO is a long-term strategy that takes time and commitment. But when you stick with it, it really pays off. Check out how SEO gave one of our eCommerce clients an 1100% return on their investment.](https://mws.dev/blog/case-study-how-seo-can-improve-your-online-sales/) 31 Mar 2021 - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/images/SmartlyDone/grey.gif)\\ \\ What is local SEO and how can it help your business?\\ \\ Get your business in front of customers with local SEO. Make sure you appear in local searches with these tips.](https://mws.dev/blog/what-is-local-seo-and-how-can-it-help-your-business/) 07 Dec 2020 - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/images/SmartlyDone/grey.gif)\\ \\ Why does your small business need SEO?\\ \\ SEO is a powerful long-term strategy for gaining new customers. Learn why you need SEO and the benefits of it for your business.](https://mws.dev/blog/why-does-your-small-business-need-seo/) 22 Oct 2020 - [SEO](https://mws.dev/blog/seo/ "SEO") ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Emergency Contact Form [Skip to main content](https://mws.dev/emergency-contact#site-content) [Skip to footer](https://mws.dev/emergency-contact#site-footer) # Emergency Contact Form Please fill out the form with the details of your emergency and our support team will be notified immediately. We will do everything in our power to resolve the issue as quickly as possible. Only fill out the form if you have an emergency that hinders your ability to run your business. If this is not an emergency, but you choose to fill out this form and have us complete work outside of normal business hours you may be charged up to $250 per hour, billable in quarter-hour increments. We will ask you to approve any fees in writing (email) before proceeding with billable, after-hours work. Non-emergency, billable work is subject to availability. An emergency is defined as one of the following: (1) Your site has gone down, (2) customers are not able to process transactions on your site, or (3) another issue on the site is hindering your ability to conduct business critical functions. For non-emergency requests please use our standard [contact page](https://mws.dev/contact/ "Contact"). We will review the request during regular business hours. MWS Emergency Contact Name This question is required Phone This question is required Email Please enter a valid email Domain This question is required Please describe your issue This question is required This is an emergency I acknowledge that abuse of this form for non-emergency purposes may subject my account to billable charges and, in extreme cases, termination of my hosting services. I Agree This question is required I acknowledge that abuse of this form for non-emergency purposes may subject my account to billable charges and, in extreme cases, termination of my hosting services. Submit ✕ [Powered By Paperform](https://paperform.co/?utm_source=footer&utm_medium=referral&utm_content=mxcl2hud&utm_term=Manwaring%20Web%20Solutions,%20Inc.&business=Manwaring%20Web%20Solutions,%20Inc.) reCAPTCHA Recaptcha requires verification. [Privacy](https://www.google.com/intl/en/policies/privacy/) \- [Terms](https://www.google.com/intl/en/policies/terms/) protected by **reCAPTCHA** [Privacy](https://www.google.com/intl/en/policies/privacy/) \- [Terms](https://www.google.com/intl/en/policies/terms/) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Privacy Policy Overview [Skip to main content](https://mws.dev/privacy-policy#site-content) [Skip to footer](https://mws.dev/privacy-policy#site-footer) # Privacy Policy This privacy notice communicates the privacy practices for MWS (mws.dev). This privacy notice applies solely to information collected by this website. It will notify you of the following: 1. What personally identifiable information is collected from you through the website, how it is used, and who it might be shared with. 2. Your choices regarding the use of your data. 3. The security strategies in place to protect your information. 4. How you can correct any inaccurate information. **Information Collection, Use, and Sharing** We are the sole owners of the information collected on this site. We only collect information that you voluntarily give us via web form, email, over the phone, or other direct contact sources from you. We do not sell or rent your personal information including your name, email address, or phone number to anyone for any purpose. We will use your information to respond to you regarding the reason you contacted us. We do not share your information with third parties outside of our organization, beyond exceptions such as parties who are necessary to fulfill your request. Unless you ask us not to, we may contact you via email in the future to inform you about specials, new products or services, or changes to this privacy policy. **Your Access to and Control Over Information** You may opt-out of any future contacts from us at any time. You can do the following at any time by contacting us via the email address or phone number on our website: - Identify what data we’ve collected about you, if any. - Modify any data we have about you. - Have us remove any data we have about you. - Express any concerns you have about our use of your data. **Security** We take measures to protect your information. When you submit sensitive information via our website, your information is protected both on and offline. Wherever we collect sensitive information (such as credit card data), that information is sent back to us securely and it is encrypted. Check the address bar for a lock icon and an "https" at the beginning of the address of the webpage to verify that your information is protected. While encryption methods protect any sensitive information transmitted online, we also take measures to protect your information offline. Only employees who need the information to perform a specific task (for example, billing or customer service) are granted access to personally identifiable information. The computers/servers in which we store any personally identifiable information are kept in a secure environment. **Cookies** We use "cookies" on this site. A cookie is a piece of data that is stored on a visitor’s hard drive to help us improve your access to our site and identify repeat visitors to our site. For instance, when we use a cookie to identify you, you do not have to log in using your password more than once, which helps save you time while on our site. Cookies also allow us to track and target the interests of our users to enhance their experience on our site. Usage of a cookie is in no way linked to any personally identifiable information on our site. Some of our business partners may use cookies on our site (for example, advertisers). However, we have no control over these cookies. **Sharing** We share aggregated demographic information with our partners and advertisers. This is not associated with any personal information that can identify any individual person. **Links** This website contains links to other sites. Please note that we are in no way responsible for the content or privacy practices of such other sites. We encourage our users to be cautious when they leave our site and to read the privacy statements of other sites that collect personally identifiable information. **Surveys & Contests** Occasionally, our site requests information through surveys or contests. Participation in surveys or contests is completely voluntary and you may choose whether to participate and disclose information. Information requested in surveys or contests may include contact information (such as name and shipping address), and demographic information (such as zip code, age level). Contact information will be used to notify the winners and award prizes. Survey information will be used for purposes of analyzing and improving the use and satisfaction of this site. If you feel that we are not abiding by this privacy policy, call us immediately using our phone number, 208-419-0051, or use the form on our contact page. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Locations in Idaho and Florida [Skip to main content](https://mws.dev/locations#site-content) [Skip to footer](https://mws.dev/locations#site-footer) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Join Our Team [Skip to main content](https://mws.dev/careers#site-content) [Skip to footer](https://mws.dev/careers#site-footer) # Work With Us Thank you for your interest in working at Manwaring Web Solutions. We are always accepting resumes for future opportunities. MWS Job Application Name (First and Last) This question is required Phone This question is required Email Please enter a valid email Message This question is required Resume Choose a file This question is required Work Samples Choose a file Submit ✕ [Powered By Paperform](https://paperform.co/?utm_source=footer&utm_medium=referral&utm_content=rsxgntkq&utm_term=Manwaring%20Web%20Solutions,%20Inc.&business=Manwaring%20Web%20Solutions,%20Inc.) reCAPTCHA Recaptcha requires verification. [Privacy](https://www.google.com/intl/en/policies/privacy/) \- [Terms](https://www.google.com/intl/en/policies/terms/) protected by **reCAPTCHA** [Privacy](https://www.google.com/intl/en/policies/privacy/) \- [Terms](https://www.google.com/intl/en/policies/terms/) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Development Workshop Update [Skip to main content](https://mws.dev/blog/development-workshop#site-content) [Skip to footer](https://mws.dev/blog/development-workshop#site-footer) # Development Workshop ![](https://mws.dev/media/xq4hwmpk/pasted-image-0-3.png) Development Workshop has a new and improved look! Development Workshop has been providing services to the Idaho Falls and eastern Idaho community for decades, and we were so excited to be involved in their website refresh. ## Content A huge part of this project was helping the team at Development Workshop rewrite and organize their content in a way that made the site easy to navigate for their customers. Development Workshop is widely known for their community rehabilitation services, but they also offer manufacturing and other services for businesses, like janitorial and staffing services. Our content team helped find a solution to display this information in a way that makes sense for the end user. Development Workshop also shares a lot of its news and announcements on Facebook, so it was important to make that available on their website. We placed a Facebook feed right on their home page for visitors to easily view and scroll through. ![](https://mws.dev/media/kdgc1jag/pasted-image-0-4.png) ## Design Development Workshop wanted to enhance this new website with playful colors, while also reserving their brand identity. Our design team helped them choose a color scheme that works well with the red in their logo, and we incorporated that throughout the website. Another design feature of this website is their customized header. The team at Development Workshop loved the red bar at the top of their old website that held their social icons, so we brought that over to the new site. We also included their CARF accreditation badge, which came as a special request from their team. One more design request was a customized service area map for their home page. Our graphic designer put together a simple design that shows where Development Workshop’s locations are for a visual representation of the area they serve. ![](https://mws.dev/media/54mpahce/pasted-image-0-5.png) ## Media Development Workshop provided several of their own photos, but we were also able to help them with some media requests. Throughout the manufacturing pages on Development Workshop’s website, you can see images that our photographer took at their facilities. We met on site and took photos of their team working on the production floor and of several different products they were working with at the time. On their Life Skills for Children & Adolescents page, you’ll find interview-style videos that we took and edited to add that personal touch to the site. ![](https://mws.dev/media/huakcluc/pasted-image-0-6.png) Visit their site at [dwinc.org](https://www.dwinc.org/). 27 Oct 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Hinckley ENT Clinic [Skip to main content](https://mws.dev/blog/hinckley-ent#site-content) [Skip to footer](https://mws.dev/blog/hinckley-ent#site-footer) # Hinckley ENT ![](https://mws.dev/media/gc1dyqy5/pasted-image-0-2.png) Hinckley ENT is an ear, nose, and throat clinic in Idaho Falls. This clinic needed a website to help their patients learn more about them and find valuable information for their appointments. ## Content Our content team wrote all of the content on the website. Hinckley ENT provided a website that displayed the type of content they were looking for and our writers wrote unique content specifically for their clinic. We worked closely with the team at Hinckley ENT to make sure their content was accurate and in their voice. Once the content was written and approved, we loaded it onto the website in a way that would be easy to navigate and help visitors find the information they are looking for. ## Design Hinckley ENT used the template from another website for their design, and our designer helped make it unique to their brand by incorporating their colors, fonts, and logo. ## Media Our photographer scheduled a time with Hinkley ENT to take some new, professional headshots of their office staff for the website. He then used each individual photo to create a group shot that shows the team together. ![](https://mws.dev/media/hdjl5s0e/hinkley-ent-group-opt.jpg) Visit their site at [hinckleyent.com](https://www.hinckleyent.com/). 01 Oct 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Ecommerce Site Development [Skip to main content](https://mws.dev/web-design/ecommerce#site-content) [Skip to footer](https://mws.dev/web-design/ecommerce#site-footer) # Ecommerce Site Development Selling your company’s products online should be easy...but many times, it’s not. Many e-commerce platforms lack function and result in dissatisfied customers and less of a profit for your business. If you are struggling with your e-commerce platform, we can help. Together, we will find a solution that works and is consistent with your website. One e-commerce platform that we love working with is Ecwid. Ecwid helps you control everything on your website store from a single dashboard. It’s easy for you to both understand and use, both on a desktop and from a phone. Ecwid isn’t the only e-commerce platform we’ll work with though. If you already have a platform that you’re happy with and just want some help improving your website, we’re very adaptable and can work with other options. We use whatever point of sale system best fits our client and their needs. Need help getting your e-commerce store running? Give us a call. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Luke Malek Campaign [Skip to main content](https://mws.dev/blog/luke-malek#site-content) [Skip to footer](https://mws.dev/blog/luke-malek#site-footer) ![](https://mws.dev/media/xtlit4vz/luke-malek.png) We love to support our local community and representatives and we were thrilled to be a part of Luke Malek’s campaign website. Luke Malek is running for Idaho Lieutenant Governor. On his new website you can follow campaign news, which is being handled by the blog functionality of our content management system. You’ll also find a slider of Malek’s endorsements on his home page along with a button that links to a new page with all of his endorsements. We set up a sitewide “Donate” button in the header of the website that allows supporters to donate to the cause. Check out this website at [lukemalek.com](https://www.lukemalek.com/). 12 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## MWS Hosting Terms [Skip to main content](https://mws.dev/hosting-terms-and-conditions#site-content) [Skip to footer](https://mws.dev/hosting-terms-and-conditions#site-footer) # Hosting Terms and Conditions We host our websites with Amazon Web Services (AWS). Have you heard of Adobe, Pinterest or Netflix? They use Amazon Web Services too. We chose AWS because it is one of the most reliable solutions in the world. Also, it is easy to increase your site’s capacity as your website starts to get more traffic. Our hosting plans start at $25/month, and there is no contract required. **TERMS OF AGREEMENT** These terms are subject to change. AGREEMENT BETWEEN MANWARING WEB SOLUTIONS, INC. (hereinafter referred to as "MWS") and Account Holder (hereinafter referred to as "User"). MWS and User agree as follows: **1\. HOSTING** MWS agrees to provide User with storage space, CPU usage, and necessary bandwidth on the MWS server for the purpose of hosting a world-wide-web site (the "Site") in the amount prescribed in the agreement between MWS and the User. If the User’s account exceeds any terms set forth in the agreement, new and reasonable terms will be negotiated by the User and MWS. Payment for hosting services provided by MWS can be paid by the User at least six months in advance or monthly if an automatic recurring credit card payment has been set up. The first and last month of service will be prorated. The User is expected to pay for hosting services on time. In the event payment is not received, or arrangements made, MWS reserves the right to discontinue hosting services until the account is made current. In order to host a domain name registered by the User, MWS must be listed as the administrative contact with the appropriate registrar. The hosting agreement between MWS and the User contains no guarantee, (n)either explicit or implied, of server uptime. MWS will make every effort to maintain the server in such a way as to minimize all downtime; however, MWS cannot be held liable for any damages or losses incurred by the User in the event of server downtime. In the event that the MWS server experiences downtime, MWS will work with the customer to reimburse a portion of the hosting fees paid by the User, if deemed appropriate by MWS. **2\. DOMAIN REGISTRATION** In the event that MWS registers a domain name for the User, the User will be the owner of the domain name and will be responsible for its lease. All applicable renewal fees are the responsibility of the User. In the event the User terminates their business relationship with MWS, MWS will assist the User in updating their record with the appropriate registrar to remove MWS as the administrative contact. If other services are rendered to help the User migrate their site to a new location, the time spent by MWS can be billed to the User. **3\. DATA BACK-UP** MWS will periodically backup the content stored on the MWS server(s) for the purposes of preventing data loss in the event of server failure; however, MWS will not be held liable for missing or lost data. It is the responsibility of the client to ensure they maintain backups of their data (including website files, logs, database files, etc.). **4\. OTHER LIMITATIONS** Services rendered by MWS are subject to the following limitations: **CPU Resources** User acknowledges the service is provided on a shared server and agrees not to engage in any activity that overwhelms the server with heavy CPU usage or requires a disproportionate amount of the resources of the MWS server, including without limitation, use of highly active CGI scripts or chat scripts. If the CPU usage for the User's account becomes considerate, as determined by MWS, the user will be informed that the rates for the services provided might be increased. **File Types** MWS reserves the right to restrict file types stored on its server, including, but not limited to: MP3, Mpeg, AVI, Real Audio, Real Video, QuickTime, Windows Media, etc. Users also shall not host executable binaries and/or compressed file types including, but not limited to: .EXE, .ZIP, .TAR, .RAR and .GZIP. **Content** User shall not include content, or Internet links to content on the Site that contains, promote or involve any of the following: any infringement of copyright, trademark, patent, trade secret or other intellectual property rights; nudity or pornography; content that exploits children under 18 years of age; hate propaganda; racist, threatening or otherwise abusive content; the promotion or incitement of, or instruction for, the commission of illegal activities; mail fraud, multi-level marketing (pyramid) schemes or any other fraudulent activities; content promoted through the sending of unsolicited e-mail (also known as spamming); sending of unsolicited e-mail (spam) from the MWS server or any other server that refers to content on the MWS server or sending such e-mail with an MWS's hosted Web site listed as the contact address; warez, cracks, hacks, spam software and their associated utilities. The user agrees that MWS is not responsible for content on pages hosted on the User's site and acknowledges MWS does not endorse or verify any such material. **E-mail** The User is solely responsible for the content of their e-mail messages. User is not permitted to transmit messages on the e-mail service that (a) infringe on any third party's intellectual property or proprietary rights, or rights of publicity or privacy; (b) violate any law, statute, ordinance or regulation; (c) is defamatory, trade libelous, threatening, abusive or obscene in the opinion of MWS; (d) contain viruses or other similar harmful or deleterious programming routines. **Account Size** All of the User's e-mail accounts will have specified storage limits. If the User’s storage capacity is met and the user does not delete e-mail box contents to reduce e-mail box size, then any further e-mails sent to User that result in User's e-mail box exceeding maximum capacity might be returned to sender without notice to User. Spamming is prohibited. Spamming generally includes sending any form of an e-mail that can be interpreted as junk or bulk e-mails the recipient has not specifically requested from User. **Privacy of User's Mailbox** MWS considers User's registration data and the content of all User's messages to be private. MWS will not intentionally monitor or disclose any of User's e-mail messages or registration data unless MWS believes in good faith that it is required to do so (i) to enforce these Terms of Service, (ii) by law, (iii) to defend MWS in any action or (iv) to protect MWS property. Additionally, Users must agree to respect the privacy and confidentiality of others. The user agrees to be fully liable for the use of the User's mailbox, including any unauthorized use of mailbox by a third party. The user agrees to notify MWS immediately if the User becomes aware of any unauthorized use of mailbox. **E-mail Retention** Users must remember to check their mailbox for messages frequently. All e-mails the User receives in their mailbox that is not opened for more than 180 days might be deleted and unrecoverable. MWS will not be held liable for loss of messages stored or transmitted using MWS e-mail services. Data might be recovered if requested by the user, and the user will be subject to a reasonable fee for this service. **No Representations or Warranties** The Service is offered on an "as is" basis without any representations or warranties of any kind either expressed or implied. MWS makes no representations, warranties, or guarantees of any kind, whether written or verbal, regarding the reliability of the Site provided or any other services offered. MWS is not responsible for any deletion, alteration, or loss of data due to network or system outages, file corruption, accidental deletion, or any other reasons. MWS makes no representations, warranties or guarantees with regards to server reliability, speed, or consistency. MWS makes no representations, warranties or guarantees as to the accurateness or correctness of any content on any of the Sites and is not responsible for any errors or omissions arising from the use of such information. MWS expressly disclaims all warranties of any kind, whether express or implied, including, but not limited to: the implied warranties of merchantability, fitness for a particular purpose and non-infringement. MWS makes no warranty the e-mail services will meet User's requirements, or the e-mail services will be uninterrupted, timely, secure or error-free; nor does MWS make any warranty as to the results that might be obtained through the e-mail service or that defects in the software will be corrected. User understands and agrees any material and/or data downloaded or otherwise obtained through the use of the e-mail service is done at their own discretion and risk, and User will be solely responsible for any damage to their computer systems or loss of data resulting from the download of such material and/or data. MWS makes no warranty regarding any goods or services purchased or obtained through the e-mail service or any transactions entered into through the e-mail service, and no advice or information, whether oral or written, which User obtains from MWS or through the e-mail services shall create any warranty not expressly made herein. **Limitation of Liability** MWS is not responsible for any failures, delays or interruptions in the delivery of any content or services contained on the MWS server. MWS is not responsible for losses or damages arising from the use of the content or services provided by MWS. MWS's liability to User for actual damages for any cause whatsoever, regardless of the form of action, will be limited to a maximum of the fees paid by User to MWS in the past 12 months. In no event will MWS be liable to User for any indirect, incidental or consequential damages arising out of the service or in connection with the Site or any other services or products provided to User. **Indemnity** User agrees to indemnify MWS from and against any and all losses, damages, liabilities, claims, judgments, settlements, fines, costs and expenses (including reasonable related expenses, legal fees and costs of investigation) or every nature whatsoever incurred by MWS by reason of or arising out of or in connection with (i) any breach of this Agreement by User; (ii) any infringement of any copyright, trademark, patent, trade secret or any other intellectual proprietary right of any party by content on the Site; or (iv) illegal, libelous or defamatory content on the Site. The user will also reimburse MWS for any expenses that might occur due to the aforementioned. **Termination** Either MWS or User may terminate this Agreement at any time upon providing five business days' notice to the other party. Cancellation requests may be made in writing, including e-mail. **Right to Refuse Service** MWS reserves the right to refuse services to any User, including in the event User does not abide by the provisions set out in this Agreement. **Agreement** Payment of the User's hosting or development fees will be construed as an acknowledgment and agreement to the above-mentioned Terms of Agreement. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Idaho Falls Magazine [Skip to main content](https://mws.dev/blog/idaho-falls-magazine#site-content) [Skip to footer](https://mws.dev/blog/idaho-falls-magazine#site-footer) # Idaho Falls Magazine ![](https://mws.dev/media/54mpahce/pasted-image-0-5.png) Idaho Falls Magazine is all about sharing the latest and greatest of our wonderful community, plus awesome profiles and features to highlight the character that makes Idaho Falls so great. From new business highlights to upcoming events and more, Idaho Falls Magazine will keep you informed on all current happenings. Their latest rebrand provided the perfect opportunity to give this online magazine a fresh, new look. ## Design We helped Idaho Falls Magazine refresh the design of their website with their new logo and colors while updating it for a more user-friendly and modern experience. The idea with this refresh was to really let their images and video stand out to capture visitors’ attention. So we changed their previous “magazine style” layout to a full-width rotating slideshow on their homepage. We also streamlined the flow of the header to make it easier for users to navigate the website. As a magazine brand in a digital market, we had to find a clean layout that accommodated ads throughout the site. So any page where articles are listed in a category, or on the homepage, the sections are all the exact same width and height at all times to allow for that exact size of ad to fit in those slots without muddying up the look and layout of the page. This setup allows the ads to be more seamless with the content (instead of obnoxious popups) so the user doesn’t have to feel bombarded by ads and has a better experience. ## Development To help with this new design, we did need to incorporate a little extra development work to accommodate these new styles. On the homepage banner, we added the ability for Idaho Falls Magazine’s team to use a video or an image for a more dynamic experience. We also added new capabilities for the content team to feature specific articles more prominently on the site. They can mark any given article as “featured” and the five most recently published “featured” articles will be displayed in the homepage banner slider. Check out their site at [idahofallsmagazine.com](https://www.idahofallsmagazine.com/). 29 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Custom Web Development Services [Skip to main content](https://mws.dev/web-design/web-development#site-content) [Skip to footer](https://mws.dev/web-design/web-development#site-footer) # Web Development Our web designs might be beautiful, but we are more than just a pretty face. Currently top-rated for web development work in Idaho Falls, our custom projects set us leaps and bounds ahead of our competitors. Our team of web developers specializes in developing in C# on the .NET platform and has experience with a wide variety of APIs and integrations. From payment gateways such as PayPal and Square to email marketing platforms, CRMs, Point-of-Sale systems, financial systems, etc., we've done it all. ## APIs and Integrations We've integrated payment gateways such as NMI, Authorize.net, PayPal, Braintree, Square, Stripe, and others. We've also integrated with MLS systems using RETS and RESO Web API connections. Whether you need to integrate your existing inventory system or you're just starting out we can help you. ## New Development Projects We don't just tie systems together and we're not stuck with cookie-cutter solutions. We are also experienced in building a complete system from the ground up. Some of the projects our developers have built include: - A subscription management system for a publisher - A tour booking/reservation system for a wildlife tour company - Custom eCommerce solutions - A complete bookkeeping and rent manager for apartment complexes - A system for managing a collection of trucking companies - A complete system of ticketing sites that tie back to a central website via our own custom-built APIs ## Continued Innovation We are always developing new features to incorporate into our clients' (and our own) websites. This includes the automation to launch a brand new website in minutes which allows us to spend more time on the client and less time getting set up. If your business has a need for this kind of automation, we do that too. Having custom web developers working for you means you don’t have to sacrifice beauty over brains. You aren’t stuck with a generic, one-size-fits-all website. We want you to have everything on your website that you need and want. [View our portfolio](https://mws.dev/portfolio/ "Portfolio") to see why we are one of the top-rated web development companies in Idaho Falls. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Mountain View Hospital [Skip to main content](https://mws.dev/blog/mountain-view-hospital#site-content) [Skip to footer](https://mws.dev/blog/mountain-view-hospital#site-footer) # Mountain View Hospital ![](https://mws.dev/media/43nl2kko/mountain-view-hospital-website.jpg) Mountain View Hospital is a large part of the Idaho Falls community. They are well known for providing a range of high quality surgical, labor and delivery, diagnostic, and rehabilitative services for patients of all ages. As a hospital, it was paramount that their site was easy to navigate for both hospital staff and patients alike. We were honored to work on the new vision they had for their site to make it friendlier to use and increase its aesthetic appeal. ## Design Before we began making changes to the Mountain View Hospital site, we met with their team to learn about their vision for the updated site. Two things they emphasized were, first, streamlined content, and second, friendlier navigation. We, along with the Mountain View Hospital team, decided that in order to meet the need for streamlining content, it would be best to put the most in-demand content in front of the user. This made it easier for any type of user to find the pages and information they were looking for. To identify the most in-demand content on the Mountain View site, we examined their Google Analytics data to determine what pages users were accessing the most. We used featured icon links in different places on the home page and navigation areas to help them get there quicker without having to dig around the site for it. Streamlining the content also made the navigation easier to use because we were able to divide the main navigation areas into patients and providers. So, providers for Mountain View can now access the portion of the navigation to find information for their tasks. Similarly, patients can now easily discover what services are offered at the hospital. During our initial meeting, we also introduced new branding guidelines which included a simplified color palette of deep forest green as the primary color, a muted sage green as the secondary color, and neutral tans and grays to separate content throughout the site. Once the site was mostly finished, we could review the entire site to find opportunities for visual consistency--from spacing out components, color usage in certain areas, and cementing a uniform style for buttons and sub-page listings. ## Development The developers on our team were a key component in making Mountain View Hospital’s vision a reality. The previous site for the hospital had limited functionality which made it difficult to implement some of the layouts and details that Mountain View’s team wanted. The new site, however, is capable of adding these features without the extra development time. Besides adding some new features to their page layouts, we were also able to apply a snazzy new homepage banner that features a panning/zooming image, for a simple yet sophisticated experience. Additional website functionality was important for both our team and the Mountain View Hospital team. Since the hospital has such a large staff and they offer many services, we wanted to be sure that the new site would be easier to update. The new website allowed us to centralize staff information so it only had to be updated in one location on the site; the new site also improved the doctor search tool for users. A hospital has many announcements they need to share, so we decided to bulk import their internal announcement blog to give them a more powerful blogging platform. This new site also allows them to create their own forms to submit feedback or receive volunteer applications. ## Content With the help of Mountain View's team, we reorganized the content on the website to make it easier to navigate and to help patients find the information they need quickly. We worked with individual departments to rewrite some of the content on the website and redesigned the pages so they all feel like they are a part of the same organization. We also reorganized how some of the internal pages were linking together with new subpage menus. With the new navigation and service menu, this complex site holds a simple and clean feel. * * * The [Mountain View Hospital](https://www.mountainviewhospital.org/) site is new and improved. Our team worked diligently to deliver this product to our client and to make sure that it reflected Mountain View’s vision. We are excited for members of the community to use this site as a resource for their needs at Mountain View Hospital. 09 Jul 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Web Development Insights [Skip to main content](https://mws.dev/blog/?page=3#site-content) [Skip to footer](https://mws.dev/blog/?page=3#site-footer) # Blog [![](https://mws.dev/media/xq4hwmpk/pasted-image-0-3.png?width=160&height=120&v=1db4be70de2fd70)\\ \\ Development Workshop\\ \\ Check out Development Workshop's fresh, new look! It was a blast working on this new website for them.](https://mws.dev/blog/development-workshop/) 27 Oct 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/images/SmartlyDone/grey.gif)\\ \\ Why does your small business need SEO?\\ \\ SEO is a powerful long-term strategy for gaining new customers. Learn why you need SEO and the benefits of it for your business.](https://mws.dev/blog/why-does-your-small-business-need-seo/) 22 Oct 2020 - [SEO](https://mws.dev/blog/seo/ "SEO") [![](https://mws.dev/media/gc1dyqy5/pasted-image-0-2.png?width=160&height=120&v=1db4be70b87a850)\\ \\ Hinckley ENT\\ \\ Hinckley ENT is a medical practice in Idaho Falls that needed a website, and we are happy that we could help! Bonus: we also got to take their staff photos.](https://mws.dev/blog/hinckley-ent/) 01 Oct 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/lpuhclps/home-custom-design.png?width=160&height=120&v=1db4be7dd5f4ae0)\\ \\ Home Custom Design\\ \\ We helped put together a modern, new site for this home drafting and design services company. From custom design elements to custom purchasing functionality, this was a fun one to put together.](https://mws.dev/blog/home-custom-design/) 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/cqanzt1r/hcbh.png?width=160&height=120&v=1db4be7e4f85490)\\ \\ High Country Behavioral Health\\ \\ This mental health services company needed a new look and content for their website and we were happy to help. Check out some of the fun features we were able to incorporate on this one.](https://mws.dev/blog/high-country-behavioral-health/) 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/gc1dyqy5/pasted-image-0-2.png?width=160&height=120&v=1db4be70b87a850)\\ \\ BarkWash & Treat Shoppe\\ \\ We had a lot of fun with this one. Of course looking at adorable pups the whole time helps! Check out this fun website for a dog grooming shop in the Boise area.](https://mws.dev/blog/barkwash-treat-shoppe/) 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/pbaj5stm/pasted-image-0-7.png?width=160&height=120&v=1db4be7f24490f0)\\ \\ Premier Technology\\ \\ Check out the awesome design features that were incorporated into this custom fabrication website.](https://mws.dev/blog/premier-technology/) 04 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/xu5nujsn/screencapture-ifcityclub-about-us-2020-07-13-11_51_29.png?width=160&height=120&v=1db4be7d5c7c7d0)\\ \\ The City Club of Idaho Falls\\ \\ Their previous website was getting outdated, so we help The City Club move their website from a static (non-CMS) platform to an easy-to-use content management system. We gave them a fresh new design that would make it easy for visitors to navigate their site and sign up for events.](https://mws.dev/blog/the-city-club-of-idaho-falls/) 13 Jul 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/mo5pm1r0/jhrc.jpg?width=160&height=120&v=1db4be7ce3f11d0)\\ \\ Jackson House Addiction Treatment & Recovery Centers\\ \\ We had the privilege to develop this website from the beginning stages to help JHRC implement its brand and become a valuable source of information for their clients.](https://mws.dev/blog/jackson-house-addiction-treatment-recovery-centers/) 10 Jul 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/43nl2kko/mountain-view-hospital-website.jpg?width=160&height=120&v=1db4be7c33a5470)\\ \\ Mountain View Hospital\\ \\ As a hospital, it was paramount that Mountain View's site was easy to navigate for both hospital staff and patients alike. We were honored to work on the new vision they had for their site to make it friendlier to use and increase its aesthetic appeal.](https://mws.dev/blog/mountain-view-hospital/) 09 Jul 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Sundance Drafting & Design [Skip to main content](https://mws.dev/blog/sundance-drafting-design#site-content) [Skip to footer](https://mws.dev/blog/sundance-drafting-design#site-footer) # Sundance Drafting & Design ![](https://mws.dev/media/co4hgz2n/pasted-image-0.png) Sundance Drafting & Design (also known as NeedAHousePlan.com) provides custom drafting services to customers looking to build their own homes. They have a wide range of pre-crafted designs which can be used as is or customized to give the home builder their dream home. Sundance Drafting & Design needed a new, modern website that would provide a helpful experience for their customers. They came to us to help make their website vision a reality. ## Content Our content team worked closely with the team at Sundance Drafting to come up with a plan to move and create written content for the new website. They took the time to learn and understand the business and then started gathering the content. Some of the content was pulled over from Sundance Drafting’s previous website, but our team took that and edited or expanded on the provided text as needed. Then they loaded and organized the content on the website to create the best flow for visitors. ## Design Our in-house designer spent a lot of time with our client to nail down the design that they wanted. We took their current logo and brand and applied it to the website, adding a secondary color scheme of blues that complemented the oranges in their logo. Our designer customized the look and feel of the home page to feature new house plans in a creative and prominent way. The full-width slider allows users to see what their dream home could look like (with images provided by Sundance Drafting) and links to the house plan for more details. On each house plan page we also made sure to include a good layout for the extensive details of each plan. ![](https://mws.dev/media/yxnhshzr/pasted-image-0-1.png) Beyond this cool slider feature, we also customized the boxed sections of the home page to call attention to the various plans that Sundance Drafting offers. ![](https://mws.dev/media/gc1dyqy5/pasted-image-0-2.png) And last on the design portion, but certainly not least, we workshopped the header of the site to include phone numbers that drop below the main navigation to call attention to them in a unique way. ## Development Our development team put together the functionality for Sundance Drafting’s search. This allows their customers to easily seek out a plan that fits in line with their dream home. Customers can search by the exact plan number or choose to search by specific features to browse plans that meet their needs. ![](https://mws.dev/media/xq4hwmpk/pasted-image-0-3.png) When a customer lands on any given house plan page, we’ve incorporated a share option for people to share the house plans they like with friends and family. Plus, we added the ability to flip the 3D rendering of the home to see what it looks like in a reflected view. Don’t just take our word for it though! Check out this sweet website for yourself at [needahouseplan.com](https://www.needahouseplan.com/). 22 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Therapy Services in Idaho [Skip to main content](https://mws.dev/blog/connections-therapy-centers#site-content) [Skip to footer](https://mws.dev/blog/connections-therapy-centers#site-footer) # Connections Therapy Centers ![](https://mws.dev/media/dmfjufml/pasted-image-0-12.png) Connections Therapy Centers is such a cool organization that provides therapy services to adults and children throughout eastern Idaho. With locations in Idaho Falls, Rexburg, Rigby, and Blackfoot, they are the top children’s therapy provider in the area. We loved working with the team at Connections on this new site, and it was time for an upgrade. While their previous website stood the test of time well, it was a little busy and on an underperforming content management system. With this new upgrade, we were able to refresh their look, simplify the site, and move them into a powerful content management system that will better suit their needs. ## Content This was a big content project for our team. We took all of the content on their previous website (plus a little extra that the Connections team handed over) and moved it into the new site with a simpler, more organized layout to better display the services that the company provides. There’s a ton of educational content for parents and website visitors, so we made sure to lay these out in a way that is easy to consume. We worked in tandem with Connections to gather the photos that they wanted to represent their services. ## Design Connections already had a great brand when they came to us for their new website, and because their previous website did have many great elements to it, we wanted to encompass that same feeling so that it still felt like the same great company. One of the first things you’ll notice about the site is their homepage video. This was handed over to us to incorporate on the site, so we implemented a takeover banner that really helps the video stand out and show off their facilities. Beyond just using just Connections’ magenta and blue colors throughout the site, our designer utilized an extensive palette of complementary colors from their branding guidelines to sprinkle here and there. We also turned this color scheme into a color bar that is used on the interior page banners to help give the site a cohesive feel no matter what page you land on. ## ![](https://mws.dev/media/nqjlbyv3/pasted-image-0-13.png) Development It was important for Connections to give the ability for new job applicants to apply to their open positions online. We created a simple custom form to allow new applicants to fill out their contact information, the position they wish to apply for, a message, and a place to upload their resumes. Check out their new site at [connectionstherapies.com](https://www.connectionstherapies.com/). 19 Mar 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Idaho Falls Pediatrics [Skip to main content](https://mws.dev/blog/idaho-falls-pediatrics#site-content) [Skip to footer](https://mws.dev/blog/idaho-falls-pediatrics#site-footer) # Idaho Falls Pediatrics ![](https://mws.dev/media/wtvlvw2o/pasted-image-0-9.png) Idaho Falls Pediatrics recently built a new castle for their main office, and we are loving it. But with a bright, shiny new castle, they needed some sweet updates to their website too. This fun, loving pediatric office now has the castle and website of their dreams. ## Content A large part of this project was moving their content over into an upgraded version of their content management system. Our content team worked together to help organize their English and Spanish content in a more user friendly way and worked with the Idaho Falls Pediatrics team to update and remove any content that was outdated. ## Design This is where the project really got fun. We wanted to deliver a look that really brings in that castle feel to their website too. So our designer put together some fun castle-like elements throughout the site: - On the home page banner, and the interior page banners throughout the site, we’ve added a subtle castle wall overlay behind the banner text - In the footer of the site, we added a castle graphic as a watermark - Our designer created custom background textures that give off a brick castle wall vibe and incorporate the fun colors of this brand ![](https://mws.dev/media/va5ln2h5/pasted-image-0-10.png) Beyond making this website a castle itself, we had some amazing photo and video work from Idaho Falls Pediatrics to utilize in strategic places on their website. Our team took splices from a commercial that was created for this office and put them together into a cohesive background video for their home page (you can also see their full commercial embedded at the bottom of the page). ## Development Our development team built the custom online bill pay, new patient, and update info forms on the previous website, and they adapted these to work just as well on the new website. ## Photography Most of the video and photo work was handed over to our team to incorporate on this new site, but our photographer was able to go over to the new castle for a provider photoshoot. Using the character murals of the exam rooms as backdrops, we got updated photos for each of the providers so patients and parents can get to know them before they visit the office. ![](https://mws.dev/media/farfhbqz/pasted-image-0-11.png) Check out this new site at [ifpeds.com](https://www.ifpeds.com/). 08 Mar 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Home Custom Design [Skip to main content](https://mws.dev/blog/home-custom-design#site-content) [Skip to footer](https://mws.dev/blog/home-custom-design#site-footer) # Home Custom Design ![](https://mws.dev/media/lpuhclps/home-custom-design.png) Home Custom Design provides full-service drafting and design services to homeowners, home builders, and businesses throughout Idaho. They can provide 2D floor plans and 3D renderings of their designs. ## Design The design of this website was largely determined by the content that the company wanted to provide to their customers. The Home Custom Design team provided and loaded all of their own content onto a powerful content management system that we incorporated their new design into. The header was a customized piece of the web design that helps give this website a modern and simple feel. The main navigation rests over the banner images at the top of each page and to the right we’ve included Home Custom Design’s social media links and an email link. ## Development Our development team created a way for customers to purchase house plans and filter the plans by the number of bathrooms, bedrooms, and square footage. Visit their site at [homecustomdesign.com](https://www.homecustomdesign.com/). 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Scotty's Country Smokehouse [Skip to main content](https://mws.dev/blog/scottys-country-smokehouse#site-content) [Skip to footer](https://mws.dev/blog/scottys-country-smokehouse#site-footer) Inside almost any local gas station, grocery store, or mini mart in the eastern Idaho region, you’ll find Scotty’s Country Smokehouse jerky and smoked meat products. For over 40 years, Scotty’s has offered Idaho and its surrounding communities with some of the most premium smoked meat products and snacks in the state. Scotty’s became bottlenecked by their outdated website, and contacted us at Manwaring Web Solutions to improve their digital footprint. As businesses like Scotty’s come to learn, a website that can grow and evolve alongside their company can boost dividends and marketing potential at the click of a button. Combining Umbraco, our content management system (CMS) of choice, with Ecwid, a powerful headless E-Commerce platform, Scotty’s has every tool they need to manage pages and products across their website. Ecwid allows them to manage products, state-by-state sales tax rates, shipping rates, inventory analysis, and even a rewards program for recurring customers. Not only is adding products and imagery easy for any user who uses the built-in eCommerce platform, but websites built with the Umbraco CMS also feature dozens of components, animations, font choices, color options, and more. Additionally, our team will train and support all our clients to comfortably use the platform on their own. We’ll even offer ongoing training if clients forget steps or procedures related to their website—for free. Now with the power of Umbraco at their disposal, Scotty’s can keep up with the growing demands of online sales and digital marketing. Want to see the end result? Head over to their website at [www.ScottysCountrySmokehouse.com](http://www.scottyscountrysmokehouse.com/) for a full look at what Umbraco and Ecwid can provide the modern day online entrepreneur. 16 Nov 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## BarkWash & Treat Shoppe [Skip to main content](https://mws.dev/blog/barkwash-treat-shoppe#site-content) [Skip to footer](https://mws.dev/blog/barkwash-treat-shoppe#site-footer) # BarkWash & Treat Shoppe ![](https://mws.dev/media/gc1dyqy5/pasted-image-0-2.png) Barkwash & Treat Shoppe is a dog grooming facility in the Boise, Idaho area. The provide full-service dog grooming and have a market wear dog owners can purchase everything their furry friend might need. ## Content The team at BarkWash provided all of their own content, which we helped them load and organize on their new website. ## Design Our design team created a customized navigation that is unique from most other websites. Rather than aligning at the top, the main menu for the website rests along the left of the banner at the top of each page. Throughout the site you can also see the icons that were placed to add a fun little flare to their services. Our designer found an icon set that works well and adjusted some of the icons to match the styles of the site. Visit their site at [barkidaho.com](https://www.barkidaho.com/). 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Page Not Found # Page Not Found ## Logo Design Services [Skip to main content](https://mws.dev/branding-services/logo-design#site-content) [Skip to footer](https://mws.dev/branding-services/logo-design#site-footer) # Logo Design Are you looking to rebrand your business? Or maybe you’re creating a new brand for the first time. Either way, our skilled graphic designers can help. Logos are essential for a clear brand image. If your site doesn’t have a logo already, it needs one. That’s where we come in. With our help, we can make a logo that matches your values and is a reflection of the industry you are in and the services you provide. We believe that a logo acts as a first impression, which is why we will work with you to make it original and unique to your business. Since your logo acts as a first impression, it should be on all of your marketing materials–from business cards to billboards. From your logo, you’ll be able to pull colors, fonts, and stylistic elements to use in all of your design assets to help you create a cohesive brand that customers will recognize. The value of a brand is the connection people will make between your logo and your company. If you want your company to feel like a seamless unit, incorporate a brand scheme. Let us help you get started. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## SEO Services Overview [Skip to main content](https://mws.dev/digital-marketing-services/seo#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/seo#site-footer) # SEO ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Web Design Projects [Skip to main content](https://mws.dev/blog/projects/?page=2#site-content) [Skip to footer](https://mws.dev/blog/projects/?page=2#site-footer) # Projects [![](https://mws.dev/media/54mpahce/pasted-image-0-5.png?width=160&height=120&v=1db4be726589630)\\ \\ Idaho Falls Magazine\\ \\ Idaho Falls Magazine rebranded and needed their website to reflect that. Learn more about the design refresh that we gave their existing website.](https://mws.dev/blog/idaho-falls-magazine/) 29 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/co4hgz2n/pasted-image-0.png?width=160&height=120&v=1db4be706ca9570)\\ \\ Sundance Drafting & Design\\ \\ This custom house plan drafting company needed a fresh, new redesign, and out team was ready to deliver.](https://mws.dev/blog/sundance-drafting-design/) 22 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/kdgc1jag/pasted-image-0-4.png?width=160&height=120&v=1db4be7155f7e70)\\ \\ City of Ammon\\ \\ We aren't just web developers. We do video and design work too! Check out what we've done for the City of Ammon.](https://mws.dev/blog/city-of-ammon/) 15 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/xtlit4vz/luke-malek.png?width=160&height=120&v=1db4be6dd3cc430)\\ \\ Luke Malek\\ \\ We love to support our local community and representatives and we were thrilled to be a part of Luke Malek’s campaign website.](https://mws.dev/blog/luke-malek/) 12 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/huakcluc/pasted-image-0-6.png?width=160&height=120&v=1db4be72dc5d4f0)\\ \\ Funland at the Zoo\\ \\ Get nostalgic with this awesome piece of Idaho Falls history that is in the works for a restoration project. And see the site that we built for them!](https://mws.dev/blog/funland-at-the-zoo/) 08 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/xq4hwmpk/pasted-image-0-3.png?width=160&height=120&v=1db4be70de2fd70)\\ \\ Development Workshop\\ \\ Check out Development Workshop's fresh, new look! It was a blast working on this new website for them.](https://mws.dev/blog/development-workshop/) 27 Oct 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/gc1dyqy5/pasted-image-0-2.png?width=160&height=120&v=1db4be70b87a850)\\ \\ Hinckley ENT\\ \\ Hinckley ENT is a medical practice in Idaho Falls that needed a website, and we are happy that we could help! Bonus: we also got to take their staff photos.](https://mws.dev/blog/hinckley-ent/) 01 Oct 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/lpuhclps/home-custom-design.png?width=160&height=120&v=1db4be7dd5f4ae0)\\ \\ Home Custom Design\\ \\ We helped put together a modern, new site for this home drafting and design services company. From custom design elements to custom purchasing functionality, this was a fun one to put together.](https://mws.dev/blog/home-custom-design/) 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/cqanzt1r/hcbh.png?width=160&height=120&v=1db4be7e4f85490)\\ \\ High Country Behavioral Health\\ \\ This mental health services company needed a new look and content for their website and we were happy to help. Check out some of the fun features we were able to incorporate on this one.](https://mws.dev/blog/high-country-behavioral-health/) 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") [![](https://mws.dev/media/gc1dyqy5/pasted-image-0-2.png?width=160&height=120&v=1db4be70b87a850)\\ \\ BarkWash & Treat Shoppe\\ \\ We had a lot of fun with this one. Of course looking at adorable pups the whole time helps! Check out this fun website for a dog grooming shop in the Boise area.](https://mws.dev/blog/barkwash-treat-shoppe/) 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Logo Design Questionnaire [Skip to main content](https://mws.dev/branding-services/logo-design-questionnaire#site-content) [Skip to footer](https://mws.dev/branding-services/logo-design-questionnaire#site-footer) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## The Lofts on Broadway [Skip to main content](https://mws.dev/blog/the-lofts-on-broadway#site-content) [Skip to footer](https://mws.dev/blog/the-lofts-on-broadway#site-footer) ![](https://mws.dev/media/pzlpwzyl/the-lofts-on-broadway.png) Idaho Falls has received its newest addition to luxurious and comfortable living spaces. The Lofts on Broadway, just west of the Broadway Albertsons and 2 miles from downtown Idaho Falls, offers ample interior spaces, high ceilings, a community clubhouse, game rooms, a resort style custom 20 person spa, a community fire pit, playground, and pet friendly accommodations. Each apartment comes equipped with modern stainless steel appliances and private balconies/patios, all within walking distance of the iconic Idaho Falls Greenbelt, Farmer’s Market, and nightlife. Brandon Lee, owner of The Lofts and friend of us here at MWS, needed a sleek, professional, dynamic experience for users visiting from the web. His main priority, however, was launching his website as fast as possible to begin accepting prospective tenants into the newly developed apartments. Our Content Lead, Casey Soelberg, and Lead Designer, Kyle Richards, headed the project with Brandon to execute custom media work, mirrored color palettes that matched the scheme of The Loft’s exterior, and even custom logo designs for a fresh and modern appeal. iGUIDE 3D Tour for 1 Bed - 1 Bath-1889 W Broadway St., Idaho Falls, ID ![](https://youriguide.com/1889_w_broadway_st_idaho_falls_id/doc/embed_preview_1704410742.jpg?sync) CLICK TO EXPLORE ![](https://youriguide.com/image/viewer/play-bg.png)![](https://youriguide.com/image/viewer/play-fg.png) Casey visited The Lofts on multiple occasions to conduct on-site video and photo work, including 360 degree virtual tours with our newest Planix Pro camera from iGuide. With this new addition to our media services, we can provide clients laser-accurate room measurements and drafted floor plans, including layouts and specifications of appliances, individual rooms, and even taggable notes at any point during the virtual tour. Any potential resident looking to experience The Lofts on Broadway can now tour their choice of room with the convenience of their mobile device, computer, or tablet. Despite the need for a quick turnaround, our team produced a stunning collection of digital marketing and media services that help The Lofts on Broadway shine among its competitors. [Take your own tour](https://theloftsonbroadway.com/) throughout the site to see why the nation chooses Manwaring Web Solutions. 15 Jun 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Page Not Found # Page Not Found ## Page Not Found # Page Not Found ## U Pick Red Barn [Skip to main content](https://mws.dev/blog/u-pick-red-barn#site-content) [Skip to footer](https://mws.dev/blog/u-pick-red-barn#site-footer) ![](https://mws.dev/media/5kdnhoqw/upick.png) U Pick Red Barn is best known for its fall U Pick event for pumpkins and apples, alongside family activities like straw mazes, tractor rides, pumpkin cannons, and freshly made pizza. No matter your age, kids and adults alike can enjoy the ample amount of fall-fun with over a dozen daily activities to welcome the upcoming holidays. The Walker family approached us for help in creating a new website with seamless eCommerce functionality and a fresh, modern design. After a kick-off with the Walker team and ours, we went to work implementing a fall color palette, a captivating homepage video banner, and customizing our built-in eCommerce (Ecwid) shop for users to easily purchase tickets and season passes. Our Project Lead and Lead Designer, Kyle Richards, communicated regularly with the Walkers to tweak page layouts and design schemes according to their vision. With the newly published website, the Walkers can now generate passive ticket sales, organic web traffic, seasonal updates, and order fulfillment all at the click of a button. Even their social media links and feeds appear on their “Events” page for even further exposure and online engagement. Now that U Pick Red Barn’s website is freshly renovated with its updated design and bolstered branding, it’s become exceptionally easy to use for existing and potential customers. Visit their website at [www.IdahoFallsPumpkinPatch.com](http://www.idahofallspumpkinpatch.com/) and see the new face of U Pick Red Barn. 24 Aug 2022 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Mental Health Services [Skip to main content](https://mws.dev/blog/high-country-behavioral-health#site-content) [Skip to footer](https://mws.dev/blog/high-country-behavioral-health#site-footer) # High Country Behavioral Health ![](https://mws.dev/media/cqanzt1r/hcbh.png) High Country Behavioral Health has several mental health service clinics throughout east Idaho and Western Wyoming. As they’ve recently rebranded several of their locations, we’ve helped them move their website into a new content management system with a modern, new look. ## Content With the help of the experts at High Country Behavioral Health, our content team curated the text for the home page, services, careers page, and their first couple of blogs. They provided all of their own bios. Our content team also loaded all of their staff bios and the content that we wrote into the new website and organized it for the best user experience. ## Design We helped the team at High Country Behavioral Health develop a new color scheme for this website and incorporated their branding throughout the site. Beyond that, our design team customized various components according to High Country’s requests, including this section on the home page to allow specific services to be featured. ![](https://mws.dev/media/yxnhshzr/pasted-image-0-1.png) ## Development High Country Behavioral Health wanted a unique way to display their staff on their home page, so our development team put together a “twinkle” collage that rotates through their staff photos. ![](https://mws.dev/media/co4hgz2n/pasted-image-0.png) View this fun feature and the rest of their site at [hcbh.org](https://www.hcbh.org/). 20 Aug 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Funland at the Zoo [Skip to main content](https://mws.dev/blog/funland-at-the-zoo#site-content) [Skip to footer](https://mws.dev/blog/funland-at-the-zoo#site-footer) # Funland at the Zoo ![](https://mws.dev/media/huakcluc/pasted-image-0-6.png) We were so excited to be involved in this little piece of Idaho Falls history. Funland has been a gem in Idaho Falls since 1947, and while it’s been out of commission for a little while now, the city has plans to restore this nostalgic amusement park. We created the Funland website for the City of Idaho Falls to keep the public informed about the restoration of that park, as well as to include fun historical facts, donation and sponsorship opportunities, and even an ecommerce store to purchase Funland merchandise. Interested in learning more about Funland or sporting a sweet hoodie from their shop? Check out their site at [funlandatthezoo.com](https://funlandatthezoo.com/). 08 Jan 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Local SEO Services [Skip to main content](https://mws.dev/digital-marketing-services/seo/local-seo#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/seo/local-seo#site-footer) # Local SEO Google Business Profile Optimization We'll make sure all of the necessary information is on your Google My Business listing and optimize it for your services. Citations Our team will run a citation audit and make sure your business information is consistent across an expansive list of online directories, including Yelp, Bing, and Yahoo.  Review Management We can help you increase your reviews on Google, Facebook, and other review platforms as part of our Local SEO bundle. Google Ads Local Extensions Show up on Google's map pack in places where you don't have an address by paying for local ad extensions. We'll help you get this set up. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Google Ads Management [Skip to main content](https://mws.dev/digital-marketing-services/google-ads-management#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/google-ads-management#site-footer) # Google Ads Management Search Ads These are the typical ads that you see at the top of Google's search results with a text ad. Local Ad Extensions are also included in this type of campaign. Display Ads Google's display network allows you to upload image ads for them to display across other websites. This is a good strategy for increasing brand awareness. Shopping Ads If you have an Ecommerce store, you can pay Google to display your products in their search results as "Shopping Ads" to entice customers to make a purchase from you. Remarketing Ads Use Google's display network to remarket your website to people who have visited recently. We can help set up these types of ads, we'll just need access to your website to set specific tags in place to measure and track this. Our designers  can even help put together graphics for your ads. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Organic SEO Services [Skip to main content](https://mws.dev/digital-marketing-services/seo/organic-seo#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/seo/organic-seo#site-footer) # Organic SEO On-site Technical SEO We perform a technical audit of every website we work with. We make sure your website is performing according to Google's standards, with proper keyword placement, page speed tests, schema markup, and more. Content Writing Having great content on your website is one of the first steps to performing well in the search engine results. Our team will make sure your content is helpful and well-written. We'll even come up with a strategy to help add continuous content to your site. Learn more about our [content writing services](https://mws.dev/content-writing/ "Content Writing"). Link Building A huge factor in ranking well on Google is increasing your website's trust and authority by getting other websites to link to yours. We have a proven link-building strategy with an ever-expanding list of websites to reach out to for links on our clients' websites. Keyword Tracking What's the point in doing SEO if you don't have the results to show that it's working? We use software that allows us to track how well your website is ranking for specific phrases within various location throughout the globe. We'll send you monthly reports so you can stay updated on your rankings. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Social Media Marketing Services [Skip to main content](https://mws.dev/digital-marketing-services/social-media-marketing#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/social-media-marketing#site-footer) # Social Media Marketing Your presence on social media is a key component of your marketing strategy. Maintaining and managing social platforms can increase customer awareness, drive brand management, and help connect with your customers. To get started we will review your current profiles and determine what objectives need to be addressed, such as gaining followers, creating accounts, or updating business information. Together, we will determine the type of content you would like to share and the frequency of the posting schedule. ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Review Management Services [Skip to main content](https://mws.dev/digital-marketing-services/seo/review-management#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/seo/review-management#site-footer) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## City Club Idaho Falls [Skip to main content](https://mws.dev/blog/the-city-club-of-idaho-falls#site-content) [Skip to footer](https://mws.dev/blog/the-city-club-of-idaho-falls#site-footer) # The City Club of Idaho Falls ![](https://mws.dev/media/xu5nujsn/screencapture-ifcityclub-about-us-2020-07-13-11_51_29.png) The City Club of Idaho Falls was created to help promote discussions on matters of public interest through sponsored events and gatherings. They encourage the community to participate in these discussions. ### Design & Content Their previous website was getting outdated, so we help The City Club move their website from a static (non-CMS) platform to an easy-to-use content management system. We gave them a fresh new design that would make it easy for visitors to navigate their site and sign up for events. ### Development In order to allow the community to catch up on events they might have missed, we helped the Club set up an anchor.fm account (a podcast platform) so they can add recordings of their events onto their website. We also set them up on an ecommerce platform, Ecwid, to help them process payments for membership fees, donations, and event registration. We helped the Club set up a MailChimp account as well so they can easily communicate with all of their members. This included setting up a form on their site for members to sign up and receive notifications of upcoming events. * * * To learn more about The City Club of Idaho Falls or to stay up to date on their events, check out their new website at [ifcityclub.com](https://www.ifcityclub.com/) 13 Jul 2020 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Web Design Transition [Skip to main content](https://mws.dev/blog/idaho-falls-web-design-company-experiences-transition#site-content) [Skip to footer](https://mws.dev/blog/idaho-falls-web-design-company-experiences-transition#site-footer) ![](https://mws.dev/media/vajkf1ui/untitled-design-4.png?width=500&height=375) NEWS RELEASE June 30, 2020 FOR IMMEDIATE RELEASE Contact Information: Manwaring Web Solutions Jarom Manwaring, Owner & Principal Office: [(208) 419-0051](tel:2084190051) Email: [sales@mws.dev](mailto:sales@mws.dev) * * * #### IDAHO FALLS WEB COMPANY EXPERIENCES TRANSITION _Manwaring Web Solutions Rebrands As They Relocate_ * * * IDAHO FALLS⁠—With a recent move from downtown Idaho Falls, Manwaring Web Solutions (MWS) implemented a rebrand in coordination with their physical address change. MWS’s new office is located at 545 W 19th St, near the intersection of 19th and Rollandet. After renting office space in the Earl Building, on the corner of Park Ave and B St in downtown Idaho Falls for seven years, Jarom Manwaring, the owner of MWS, was ready to find a permanent location. This marks MWS’s 4th move since leasing a small executive suite at Taylor’s Crossing in 2007. With each move, MWS sought additional room to grow. The new location includes over 3,500 square feet of office space and a nearly 5,000 square foot attached shop which they plan to utilize as a photography and video production studio. Jarom Manwaring is purchasing the building from Matt Voigt of M. Voigt Construction, Inc. who built and occupied the building. The location change also prompted a rebranding, featuring a new logo and domain name. MWS moved its website from manwaringweb.com to mws.dev. The new logo highlights the new domain name and introduces a “//” design element. The “//” element is used to designate URLs or website addresses and is also used to create comments when writing in C# and JavaScript, two programming languages used by MWS’s developers. The new domain name uses the relatively new .dev TLD which is a secure domain reserved for developers and technology. Jarom Manwaring said, “At our roots, we are a development company. Our in-house development capabilities are a competitive advantage that helps us differentiate ourselves from our competitors. I love that our new logo acknowledges that key attribute of our business.” MWS’s in-house designer of almost six years and creator of the new logo, Kyle Richards, said, “This new design has introduced the “//” as a new branding element that we never had before. It's simple but richly meaningful design elements like this that help us create brand continuity, from the web to print materials and any other deliverables that are client-facing.” Web design and development is a constantly evolving industry, with this rebrand, MWS demonstrates that they are ready to tackle new challenges. Although a rebrand risks losing brand recognition, MWS believes that the new domain and logo well represent the company and their future. If you have further questions or if you are interested in any of MWS’s services, please contact them by email through [sales@mws.dev](mailto:sales@mws.dev) or by phone at [(208) 419-0051](tel:2084190051). Manwaring Web Solutions, Inc. is a web design, development, and digital marketing company located in Idaho Falls, Idaho. They help clients all over the country create and market user-friendly websites to better promote their products and services. ![](https://mws.dev/media/2awlx4tn/mws-545-w19th.jpg) 02 Jul 2020 About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Importance of SEO [Skip to main content](https://mws.dev/blog/why-does-your-small-business-need-seo#site-content) [Skip to footer](https://mws.dev/blog/why-does-your-small-business-need-seo#site-footer) If you are a business owner, you’ve likely heard the term “SEO” thrown around. Maybe you’ve received several emails from different marketing agencies offering you quotes for SEO services or heard other business owners talking about whether or not SEO is helpful. We’re here to tell you that it is. But let’s talk about what SEO is first. ## What is SEO? SEO stands for search engine optimization. The tasks associated with SEO are how you can get your website to show up better when someone does a search on Google for your products or services. For example, if you’re a dentist and want your business to rank higher in Google’s search results for “dentists near me” around your location, improving your SEO is the most effective approach to take. ## Why do you need SEO? Think about how you behave when searching for a specific service on Google. Let’s stick with our dentist example: if you are looking for a new dentist and you type in “dentists near me,” what do you look at first? You may look at the ads (that’s another discussion entirely), but you’ll likely skip past those and look at the Map Pack results (this is where you can see the top businesses listed with their reviews, call buttons, directions, etc.). ![](https://mws.dev/media/ibek2ywk/google-map-pack.png) From there, most of us usually look at the business with the best reviews. And if we’re happy and feel they fit our needs, we’ll make a call and the search ends there. Sometimes people might click “view all” and search through businesses that are further down on the list if they want a couple more options to choose from. And even less likely than that, someone may scroll past the map pack to the “organic results” (the regular Google website links) to continue their search. ![](https://mws.dev/media/qwhn5nvg/organic-results.png) SEO is what helps your business show up at the top of those map pack results and these organic results. Those top results are what get most of the traffic and clicks when people are shopping around for new services. If you aren’t listed there, you’re missing out on valuable organic leads. That is why you need SEO. ## What are some other benefits of SEO and ranking higher on Google? Beyond just showing up at the top of the search results for more opportunities to gain leads, engaging in SEO efforts for your business can provide several benefits, all of which ultimately lead to growing your customer base. **SEO builds credibility** Have you ever done an online search for something you saw on a billboard or heard an ad on the radio for but couldn’t find it? Making sure your website is prominent in the search results, especially when someone searches for your business by name, helps build credibility with potential customers. Seeing that you have a website and an online presence gives a sense of legitimacy. In this digital age, if someone isn’t able to find your website our Google My Business listing, that’s a huge red flag (even if you do have a legitimate business). **SEO builds brand awareness** Let’s say someone does a search for new landscaping services just to get some ideas of who is out there. They aren’t quite ready to make the call for their new landscape; they just want to get some initial research done. SEO helps you show up during that initial research phase, and when that person is ready to make a call and conduct their search again, they are more likely to recognize your business because they’ve already seen it. Familiarity is huge when it comes to getting new customers. It creates a sense of trust too (as long as that familiarity isn’t tainted). **SEO is a cost-friendly long-term marketing strategy** If you don’t want to pay for Google Ads forever, SEO is a good strategy to help you show up in the search results for a long time and keep the costs of your digital marketing down. You may not see results or much ROI right away, but in the long run, your profits will far outweigh the costs. **Ongoing SEO helps you keep up with competitors** Pay attention to what your competitors are doing. It’s likely that many of them are already doing SEO for their business. That’s why they are showing up above you in the search results (if they are). Keep up with your SEO efforts to outrank your competitors so you don’t lose potential customers to them. **SEO can help you find new opportunities for marketing** With the tracking and analytics that different SEO tools provide, you can see how people interact with your website and what information they value the most. This could provide some great opportunities for marketing, not only online but in other areas too. For example, if you find that your website visitors are frequently viewing one specific service, you might focus your marketing efforts around that. OR If you see that you have a high bounce rate (how quickly someone clicks off of your web page) on a specific service page, that can be a good indicator that you need more valuable information on that page and/or a call to action that moves them further down the sales funnel. **SEO is constantly changing** Another huge benefit of continually working on SEO, especially with an expert who stays up to date on best practices, is that SEO is constantly changing. Something that worked to help you rank in the search results just a couple of years ago might not work today. And what’s working today might not work in a few more years. Make sure that your SEO team is staying up to date on the latest best practices so that your business can continue to perform well in the search results. ### Conclusion In today’s digital world, SEO is a crucial aspect of marketing for businesses. Google is the first place most people go when looking for a new service, so it’s important that you are showing up in the top results. If you’re not sure how to get started, [reach out to us](https://mws.dev/contact/ "Contact") and we can provide you with some additional insights into what your online visibility looks like along with a free quote for our SEO services. * * * _Not sure if SEO is the right move for your business? Check out this article: [SEO, Google Ads, and Social Media Ads: When and Why to Use Them](https://www.smartlydonewebsites.com/blog/posts/2019/september/seo-google-ads-and-social-media-ads-when-and-why-to-use-them/)_ 22 Oct 2020 - [SEO](https://mws.dev/blog/seo/ "SEO") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## New Website Launch [Skip to main content](https://mws.dev/blog/idaho-falls-arts-council-new-website-new-design#site-content) [Skip to footer](https://mws.dev/blog/idaho-falls-arts-council-new-website-new-design#site-footer) The Idaho Falls Arts Council (IFAC) has supported the local, national, and international arts since 1990 in Idaho Falls, Idaho. Now consisting of four separate venues from the ARTitorium, Civic Center, Colonial Theater, and Willard Arts Center, their performances, community events, and exhibitions provide the surrounding communities an experience within the arts they won’t soon forget. To feature their annual events and stunning exhibitions unlike any site we’ve developed before, our development team—Kyle Richards, Jesse Hillman, and Adam Humphreys—dove head-first into custom coding elements to create a fully customized “mega-nav” to display upcoming performances, current exhibitions, and community events in a user-friendly and intuitive format. Adding to the custom design, their creation of filterable genres in one navigable calendar of events provides users a selection between 14 categories to simultaneously view current and upcoming events, exhibitions, and performances among any genre in any of their five local venues. With so much content migration from their old site to the new, we divided content into four major categories: Shows, Venues, About, and Support. Each of these navigation items activate mega navigation structures that house ALL of their important information pertinent to each category. Each of our departments communicated with the executives and staff members from IFAC to collaboratively mold this site into an optimal experience and beautiful appearance for years to come. Our Content Lead, Casey Soelberg, conducted on-site video and photoshoots of the historic Colonial Theater in an after-hours exposé. The video is now featured on the homepage take-over banner for a jaw-dropping representation of the intimate details throughout the facility. In addition to new media, Casey migrated dozens of pages of content to elevate the design and layout with user-friendly components throughout the site. Kyle Richards implemented his talented eye-for-design to create brand-specific color gradients, new vector logos, font pairings (his specialty), and the now infamous “A-Squiggle” associated with IFAC. Look throughout their new site to see this icon on any “Arts Council Presents” event or exhibition—easily toggled in the content management system (CMS) for any future events thanks to our development team. ![](https://mws.dev/media/1tdnrkjz/calendar-2.png?width=1388&height=580&mode=max) We had all hands on deck for this above and beyond project to meet the unwavering September deadline for users to rent facilities, purchase tickets, and view upcoming events for the 2021 - 2022 season. After the extensive work put into this project, we’ve guaranteed the Arts Council a website they can easily update and evolve with the ever progressing era of modern technology. See what our hard work has created in this beautiful representation of what our developers and content creators can do at [Manwaring Web Solutions](https://mws.dev/). Visit the Arts Council’s website at [www.IdahoFallsArts.org](http://www.idahofallsarts.org/) for the full user experience. 28 Sep 2021 - [Projects](https://mws.dev/blog/projects/ "Projects") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## SEO Case Study [Skip to main content](https://mws.dev/blog/case-study-how-seo-can-improve-your-online-sales#site-content) [Skip to footer](https://mws.dev/blog/case-study-how-seo-can-improve-your-online-sales#site-footer) # Case Study: How SEO Can Improve Your Online Sales ![](https://mws.dev/media/dizfu0pv/seo-case-study-website-1200x600.jpg) _Article highlights:_ - _Our client started a new business in a niche industry_ - _They wanted a long-term strategy to obtain continuous organic sales online_ - _Within the first 2 months of their revenue breaking even with their SEO spend, they made a 142% ROI_ - _After 23 months, they have made an 1163% ROI on their accumulative SEO efforts_ When you are starting a new business, one of the most important things you can do is get the word out and start marketing. It doesn’t matter if you provide local services, have a brick and mortar store, or sell products online. In order to get business, people need to be aware of your business...or at least be able to find your business even if they don’t know they’re looking for it. In this case study, we’ll show you how we took one of our niche industry clients from a new startup to earning more than an 1100% ROI on their SEO efforts (this doesn’t include their other marketing efforts). For confidentiality, we never share information about our digital marketing clients without their explicit consent. So you’ll find that the numbers and information about our customer in this case study are vague, but the results (and percentages) are the real impacts of SEO for their business. ## The Objective We built a website for our client and the new business they started. Not much later, they came to us with a desire to start showing up online. Afterall, their business model was ecommerce sales. They wanted a good long-term strategy to help their business organically acquire new customers online. So, that’s what we sought out to do. **An important side note:** SEO is just that–a long term strategy. So it was going to take a long time before our client saw any organic sales from their website. Thus, we used some supplemental marketing strategies to help bring in new customers before the SEO started bringing back a return. _Back to the case study…_ ## The Turning Point After several months of continued SEO efforts, our client began to receive organic sales to their website. These are customers that found their website from online searches on Google and other search engines. And these searches weren’t just for our client’s business name, but revolved around phrases related to the products they offer. That’s the dream! Once our client started receiving more organic sales, it didn’t take long for them to earn back the thousands of dollars they had spent on their SEO efforts in those first several months. And before we knew it, their organic sales were exponentially growing. Our client has paid the same amount of money each month for their SEO over the course of their campaign. The chart below shows a representation of our client’s SEO cost (their spend with us) versus their revenue that came in from their SEO sources (organic searches online). You can see that they broke even around month 10\* and their revenue continued to surpass their monthly spend with us. ![](https://mws.dev/media/ferpconp/seo-case-study-chart.png) _\*Disclaimer: The revenue tracking for our client wasn’t set up until about month 9 of their SEO campaign, so it’s possible that their break even point occurred earlier and that their total ROI is higher than we’ve calculated based on our current available data._ ## The Main Point SEO works, but you have to be committed. It can be really disheartening to spend thousands of dollars and not see any return on it in the first year. But you have to see it as an investment. SEO is a strategy that takes a long time of continuous effort to work, and when it does, it really works. Some of our clients get to the point where they are organically bringing in enough business that they can pause other marketing efforts like Google Ads and rely solely on revenue from their SEO (this is how we acquire the majority of our business too). _**One more note, because we have to say it: your SEO campaign may look entirely different from this one**_. Instead of 10 months, it could take a couple of years before you see the return you want. It could take less time. Every SEO campaign is different and depends on your market and the amount of continuous effort (and money) you are putting into it. But when you stick to it, the trendlines are always similar in the long run. * * * _Learn more: [Why does your small business need SEO?](https://mws.dev/blog/posts/2020/october/why-does-your-small-business-need-seo/ "Why does your small business need SEO?")_ 31 Mar 2021 - [SEO](https://mws.dev/blog/seo/ "SEO") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Online Reputation Management [Skip to main content](https://mws.dev/digital-marketing-services/seo/local-seo/online-reputation-management#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/seo/local-seo/online-reputation-management#site-footer) # Online Reputation Management ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Review Software Tutorial [Skip to main content](https://mws.dev/digital-marketing-services/seo/review-management/review-software-tutorial#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/seo/review-management/review-software-tutorial#site-footer) ## Review Software Tutorial mws\_review\_software\_tutorial\_03 (1080p) 00:00 00:00 06:00 Subtitles Off Resolution 1080p720p480p360p240pAuto Speed 0.25X0.5X0.75X1X1.25X1.5X2X Video ID: ea90dab4131ce7c663 User ID: ac9bdfb61f1de0c922 Playback: Buffer Length: Dimensions: Resolution: Level Cap: Speed: ## Share this video ### Embed Code ## Download Video - [SD](https://sproutvideo.com/videos/ea90dab4131ce7c663/player_download?expires=1754848308&type=sd&uid=84427489-86ca-48a1-88c0-deac7c8f2671&url=https%3A%2F%2Fmws.dev%2Fdigital-marketing-services%2Fseo%2Freview-management%2Freview-software-tutorial&sessionID=dc3804eb-eaaa-43bc-b472-5925c033a528&embedSettings=eJyrVirISaxMLXLOz8kvUrJSMkozNjE2V9KBCodkpOamAoVTEouylWoBVssOwA%3D%3D&signature=J2wMTlASrplQXbJdnY9%2Fu%2F2srfE%3D) - [HD](https://sproutvideo.com/videos/ea90dab4131ce7c663/player_download?expires=1754848308&type=hd&uid=84427489-86ca-48a1-88c0-deac7c8f2671&url=https%3A%2F%2Fmws.dev%2Fdigital-marketing-services%2Fseo%2Freview-management%2Freview-software-tutorial&sessionID=dc3804eb-eaaa-43bc-b472-5925c033a528&embedSettings=eJyrVirISaxMLXLOz8kvUrJSMkozNjE2V9KBCodkpOamAoVTEouylWoBVssOwA%3D%3D&signature=UEyqUWhQHMXJKDATH1B3fqoGmI4%3D) - [UHD](https://videos.sproutvideo.com/embed/ea90dab4131ce7c663/false) - [Source](https://videos.sproutvideo.com/embed/ea90dab4131ce7c663/false) ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Online Review Management [Skip to main content](https://mws.dev/digital-marketing-services/seo/local-seo/online-reputation-management/review-management#site-content) [Skip to footer](https://mws.dev/digital-marketing-services/seo/local-seo/online-reputation-management/review-management#site-footer) # Review Management Reviews are often the final converting factor for potential customers. A single review can make or break it for someone who is looking into your business. So it is important to make sure that you have a steady stream of reviews coming in, and that you have a lot of positive feedback. The first step is offering great customer service! The second is getting people to talk about it! With our Review Management tool, you can invite customers to leave your business reviews at their own convenience. **Bonus:** If you have an SEO account with us or want to pay a small additional monthly fee, we'll even help you craft the best professional responses for each review you receive (positive and negative). ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Understanding Local SEO [Skip to main content](https://mws.dev/blog/what-is-local-seo-and-how-can-it-help-your-business#site-content) [Skip to footer](https://mws.dev/blog/what-is-local-seo-and-how-can-it-help-your-business#site-footer) Search engine optimization (SEO) is how you get your website or business to show up on Google and other search engines. This is one of the first places people go when they are searching for a new local service that they need. If you do a Google search right now for your top service, what shows up? ## What is local SEO? Local SEO is how you get your business to show up for searches on Google that have “local intent.” Google can generally tell when someone is trying to search for a local business, and so it tries to show the most relevant results to them. When people search for phrases like “dentists near me” or “restaurants in los angeles,” they are showing local intent by searching for businesses in a specific location. Google presents specific types of results for these searches with local intent. You may be familiar with the “map pack” (the map with three listings underneath it) from your own Google searches. That is something that Google only shows when it thinks the user is displaying a local intent. ![](https://mws.dev/media/02rhspnw/local-seo-article.png?%20alt=) ## How do you know if you need local SEO? If you have a business that serves a specific geographic area, you need local SEO. If customers are going to be searching for local services that garner these map packs and local search results, then you need local SEO. If your business is not taking advantage of the benefits of local SEO, your competitors definitely will. ## How can you rank in local searches? SEO is generally this huge complex map and there are a lot of factors that go into it, and while that still holds true for local SEO, there are a few huge steps that you can take to get started: (1) create a Google My Business listing, (2) build citations, and (3) get some online reviews. #### Google My Business The very first thing you need to do if you want potential customers to find your business in local searches is to create a Google My Business listing. This is free and relatively simple to do. Go to [business.google.com](https://www.google.com/business) to get started. Once you’ve created your Google My Business listing, make sure it is optimized with as much information about your business as possible. Be sure to include the following items: - Business name - Address - Phone number - Website - Hours - Services or products - Photos (with your logo and picture of your location if applicable) To fully optimize your Google My Business listing, use our [checklist](https://mws.dev/blog/what-is-local-seo-and-how-can-it-help-your-business "Google My Business Checklist Mws")! #### Citations Citation building is a huge part of local SEO. Citations are just listings in other online web directories. Your Google My Business listing is a citation. Once you have a Google My Business listing in place, it’s important to make sure you build some of these citations by listing your business on other prominent web directories. This helps Google to cross reference your business information with other websites to make sure that it is providing accurate information to its users. The more accurate citations you have out there, the more Google trusts the information on your Google My Business listing. Most of these prominent citations are free as well, so this is a really inexpensive way to get a jumpstart on your SEO–you just need a little time to make it happen. Here are a few of the most common citations you should build: - Bing - [Yelp](https://www.smartlydonewebsites.com/blog/posts/2020/september/creating-and-claiming-a-yelp-profile-for-your-small-business/) - Facebook (yes, even your Facebook page counts as a citation) - MapQuest - Foursquare - Manta - CitySearch - ShowMeLocal **Important Note:** It is crucial that you make sure the information you share in each of your listings is consistent with your Google My Business listing. At the very least, your business name, address, and phone number (also called NAP) should all be the same across each listing. Even the difference between “Your Business Name” and “Your Business Name, Inc.” can hurt your reputation with Google. We suggest keeping a reference document in place so you know exactly what information to put on each listing. This can also help you keep track of the various passwords and logins you create across each site. #### Reviews Online reviews are crucial, not only to help your business rank well in local searches but also to help convert new customers. Online reviews send great trust signals to Google and its users. The more reviews you have (especially if the majority of them are positive), the better chance you have of ranking better in relevant searches on Google. Here are a couple of ways that you can get new reviews: - Ask your customers to leave a review on Google - Pass out review cards to customers with a QR code that links to your business listing - Send customers short links to your Google listing - Use a [review management software](https://mws.dev/seo-web-marketing/review-management/ "Review Management") to send links to your customers to share their feedback ### Conclusion If you serve a specific geographic area, you need local SEO. Get started on the tips in this article today to help your business start showing up where it counts. Need help managing your local SEO? We have a team of experts who is ready to help! Just [give us a call today](https://mws.dev/contact/ "Contact") to discuss a free proposal. * * * _You might also find this article helpful: [How To Rank In A City Where You Don't Have An Address](https://www.smartlydonewebsites.com/blog/posts/2019/november/how-to-rank-in-a-city-where-you-dont-have-an-address/)_ 07 Dec 2020 - [SEO](https://mws.dev/blog/seo/ "SEO") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Recognizing Phishing Emails [Skip to main content](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them#site-content) [Skip to footer](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them#site-footer) In this article we’ll discuss: - [Spam versus Phishing Scams](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them#spam) - [Domain Phishing](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them#phishing) (unsolicited messages about your domain) - [Copyright Infringement Scams](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them#copyright) - [Hearing Impairment / Overpayment Scam](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them#avoid) - [What can you do about it?](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them#avoid) Our current era of cyber-infiltration has reached new heights in the realm of account hijacking, money scams, and fraudulent claims. Many of our clients—and even ourselves—have received recent emails directing recipients to download necessary services, purchase gift cards, repurchase a domain, pay an invoice, or send money orders at the most irregular of times. Some may even proclaim alleged copyright infringement from videos, images, or extraneous material we know to be licensed and legitimate. So how do we spot the difference between the real and the fake? Let’s start with some key differences between spam and phishing scams. ## Spam Not to be confused with phishing scams, spam takes the form of unsolicited services and bulky advertisements amid piles of unopened marketing ploys in our inboxes or junk folders. Alas, we’ve never subscribed to any of these irrelevant services or websites, so why are we receiving such content? Our email addresses are scanned hundreds of times a day, some through form submissions, some from data collection bots known as “harvesters” which store and solicit your information. Advertisers and spammers can pay to have bulk emails sent to thousands of accounts for a fraction of the price of normal marketing tactics, hence the ever-lingering use of spam. ## Phishing Scams The far more dangerous form of unwarranted solicitation, phishing scams seek susceptible individuals or companies to click malicious links, download harmful files, or send convoluted money orders to obscure locations or links. Many now demand payment for copyrighted materials or unpaid domain registration fees. This should be the first sign of ill intent. Falling prey to these schemes can provide scammers access to your most sensitive information from your social security number, bank account information, and account data from your most visited platforms. This form of cyber sabotage is continually evolving as individuals become more savvy to their tactics, but can be spotted in some of these common signs: - An obscure link informing you of suspicious activity - The misspelling of words or improper grammar - Invoices from services or providers you’ve never used - Asking to provide sensitive information (SSN, DOB, passwords, etc.) - Providing free services by viewing a link - Making an outstanding payment to a website or service ### Domain Phishing Domain phishing is currently one of the most widely circulated forms of phishing, targeted largely toward new websites. Many of our clients have contacted us—especially within the first few weeks of their website going live—of emails claiming their domain is in need of resubscription at a new and unknown domain registry site—OR ELSE. Although common, these emails can trigger unsuspecting victims into clicking malicious links or sending high-dollar payments to scammers. One of our own employees provided the following example of a domain phishing email they received within the past year: ![](https://mws.dev/media/2zknxdqd/fraud2.png?width=1394&height=965&mode=max) 1. The first red flag appears in the “Name” field where we see Joe Miller Joe Miller. Many automated phishing responses populate fields without intuitively identifying duplicate or unnecessary information. 2. The second red flag is noticed thanks to a quick Google search of “Domain Registration Corp.” After an immediate search, warnings of scams and phishing schemes from this address are the first to appear, giving you the certainty you need that this email is already a domain phishing scam. But let’s look a little further. 3. The third red flag comes from the ultimatum call to action, threatening to discontinue the domain if a renewal isn’t paid within 24 hours. Reputable domain registry companies inform their customers in advance of any renewals or outstanding fees they may have without the need for such immediate action. The above email does the opposite, stating an “IMMEDIATE” need for payment at an ulterior location. 4. The fourth red flag comes from a little common sense and self awareness. Specifically, our employee who provided this email already knew their domain had been paid for in one annual payment. Knowing the actual status of the payment, when it was made, and who it was to, additionally informed our employee of the phishing nature of the email. Consider these details when reviewing threatening or ultimatum-based demands. You may also receive physical letters mailed to your business or home address from “US Domain Authority” or other such organizations that try to get you to pay a couple hundred dollars to switch your domain over to them. These are not bills, and you shouldn’t ever send money to a “domain authority” unless you are certain your domain is registered with them. If you’re ever unsure about such messages, contact your website developer. But more often than not (like 99.9% of the time) these are phishing scams to get your money. ### Copyright Infringement Scams Enacted in the United States in 1998, the Digital Millennium Copyright Act (DMCA) sought to criminalize the misuse of copyrighted materials in the form of technology, devices, or services. Scammers across the web have taken advantage of misinforming individuals and companies of their unlawful use of copyrighted materials at the consequence of thousands of dollars. You may receive an email that has a script similar to the following: _Hi there! My name is Jennifer._ _Your website or a website that your organization hosts is infringing on a copyright protected images owned by myself. Check out this report with the URLs to my images you used at www.yourdomainname.com and my previous publications to get the proof of my copyrights. Download it right now and check this out for yourself: (insert spammy link here)_ _I really believe you have willfully infringed my legal rights under 17 U.S.C. Section 101 et seq. and could possibly be liable for statutory damage of up to $150,000 as set-forth in Section 504 (c)(2) of the Digital Millennium Copyright Act (”DMCA”) therein._ _This message is official notice. I seek the removal of the infringing materials referenced above. Please take note as a company, the Digital Millennium Copyright Act demands you, to eliminate or disable access to the copyrighted content upon receipt of this notice. In case you do not cease the utilization of the above mentioned infringing content a court action can be started against you. I have a good self-belief that use of the copyrighted materials mentioned above as presumably violating is not approved by the legal copyright owner, its legal agent, as well as legislation. I swear, under consequence of perjury, that the information in this notification is correct and that I am the copyright owner or am permitted to act on behalf of the proprietor of an exclusive right that is presumably infringed._ _Regards, Jennifer Connolly 06/09/2021_ This fraudulent assertion of misused copyrighted materials can alarm even the most informed techies and business owners. You may have even begun to scour your own websites in search of images or media that warrant the claim. But fear not, receiving such an email is red flag number one, as any valid claim is served and upheld by lawyers and legal professionals, not an email submission form from your website or spam inbox. The email you received will likely direct you with a link to examine the content believed to be unlawfully used. This is your red flag number two, as this link is likely a pathway to malware or harmful materials used to hijack your information. _Always_ refrain from the impulse to click these links if you’re ever uncertain of the source. Your online security is worth more than the cost of curiosity. ## Hearing Impairment / Overpayment Scam A new scam targeting business owners is making the rounds. Scammers are misleading businesses and overpaying/using stolen credit cards in a money-laundering scheme. These scammers may message or email business owners through their website or Google Messages, maybe even through social media, to inquire about services. They'll say anything they can to avoid speaking on the phone or in person. Possible excuses may be a hearing impairment or recent surgery (see our example below). ![](https://mws.dev/media/z0lfnhfz/screencapture-business-google-messaging-l-11247296272677670618-2022-05-16-20_41_34-1.jpg?width=500&height=498.330550918197) Here's how the scam works according to [news-journal.com](https://www.news-journal.com/news/business/mills-watch-out-for-phony-hearing-impaired-clients/article_1698e757-b8bf-574e-9f9d-6824ebc98386.html): _Business owners report receiving an inquiry via text or email from someone who claims to be hearing impaired and in need of their services. The first communication inquires whether the business accepts credit cards. Once the business responds, the scammer overpays for the service/product, then requests a partial refund via wire transfer. Soon after, the transaction is discovered to be fraudulent and the original credit card payment is charged back to the business owner._ **To avoid this scam:** - Never accept an overpayment, only accept payment in the exact amount of your product or services. - Never agree to send funds back to a customer via wire transfer. - Watch for grammar and awkward phrasing in the messages that are sent to you. See the messages in our example for what that could look like. - Be wary of requests for rush jobs. Scammers on a timeline with a stolen credit card will likely insist a quick turnaround for their product or service. - If price is not an issue, be concerned. Scam artists using someone else's credit card are not going to be concerned about the cost. - Raise a red flag if they are overly vague or have a lack of concern for the quality and scope of the project. - If they refuse to communicate outside of email, messages, or texting, then raise a red flag. Of course we should always be sensitive to anyone with an actual hearing impairment or other disability, so while these red flags are important to look for, don’t immediately turn someone away if they say they are hearing impaired. ## How can I avoid the constant spam and phishing scams? Unfortunately, we’ll likely always be plagued by some form of spam, scam, or scheme wherever a quick buck can be made. This isn’t to say, however, that protections don’t exist to deter the onslaught of fraudulent activity across the web. Our services offer domain renewals, management, and spam filtering services along with our web development and SEO expertise. We even supply software to detect and remove suspicious behaviors from online submissions. ### AKISMET Built-in to our Umbraco content management system (CMS) and digital marketing services comes Akismet, a spam-filtering service capable of detecting and deterring spam-based comments, emails, and submission form messages. Many of our clients have agreed the few extra dollars a month for a licensed version has provided peace of mind, while alleviating hundreds of fraudulent emails a month. Features like Akismet, and the ability to detect phishing scams when they arise, can help keep your information secure and discrete. If you’re ever uncertain of the content you’ve received, _don’t click the link!_ Give us a call for an assessment on how we can provide the security and management your website deserves. 12 Oct 2021 About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Digital Marketing Strategies [Skip to main content](https://mws.dev/blog/seo-google-ads-and-social-media-ads-when-and-why-to-use-them#site-content) [Skip to footer](https://mws.dev/blog/seo-google-ads-and-social-media-ads-when-and-why-to-use-them#site-footer) In the digital world, so many options are available for marketing your business, services, and products. And it’s super important that you get involved in online marketing. So, how do you decide where to start? Let us help you by defining some popular options along with when and why you should use them to help your business. **Google Ads** are online ads that require you to pay for each click your ad receives. They direct customers to your website and are great for showing up immediately in the search results on Google and to get your business in front of people who are shopping for your services. **Social media ads** are different in that you pay for the reach they receive - how many people they are shown to. And these are awesome for increasing brand awareness and directing traffic to your website. **Search engine optimization (SEO)** is how you get your website to show up on Google organically - in the regular search results without paying sums of money for ads - but it can take a long time to do this. Showing up well on Google organically is the ultimate win for businesses in their digital marketing campaigns. Before we dive deeper into each of these, it's important to know that choosing just one digital marketing strategy may not be the best solution to get the results you're looking for. These strategies work hand-in-hand together and complement one another to bring you the best leads for your business. Rand Fishkin wrote a great article explaining this further, " [When Choosing Marketing Channels, Visualize the Curve](https://sparktoro.com/blog/when-choosing-marketing-channels-visualize-the-curve/)." We definitely recommend checking that out as you try to get started with a digital marketing strategy. Alright, now we can dive in! * * * ## Google Ads Google Ads is an online advertising platform that allows you to set up ads to direct web users to your website. The great benefit of using Google Ads is that it puts you in front of customers who are demonstrating strong intent to make a purchase, schedule an appointment, etc. People go to Google to shop, so it’s important to make sure that you are showing up whether that’s with ads or SEO (more on this later). The cool thing about Google Ads is that it has powerful targeting capabilities. You can show your ads to your specific audience by defining the location, age, gender, income, and interests of your target customer. Many business owners start Google Ads to show up and increase online sales and conversions but make the mistake of poorly targeting their audience and end up wasting a lot of their advertising dollars! Another mistake many businesses make with Google Ads is not monitoring or measuring their results. Using free tools such as Google Analytics and the built-in conversion tools provided by Google Ads, you can really analyze the effectiveness of your campaigns, like what key phrases are generating the best engagement and leading to conversions. You should be measuring, analyzing, making changes, measuring and monitoring again, etc. If you aren’t doing this, you will end up wasting a lot of money. There are a few different types of Google Ads that businesses can try out: ##### 1\. Search Ads Search ads are the typical ads that you see when you do a Google search and the top results show the little “ad” indicator to the left of the URL. ![](https://mws.dev/media/fnjldbuk/search-ad-example.jpg?width=500&height=308.20105820105823) ##### 2\. Local Ad Extensions Local ad extensions are an added feature that you can take advantage of with your search campaign. They allow your business to show up in the map pack (shown below) when it would be difficult to do so otherwise, like if you aren’t the nearest dentist to the searcher. These are super helpful for showing up in nearby cities and neighborhoods. ![](https://mws.dev/media/0bwdjigb/local-ad-extension-example.jpg?width=500&height=375.70621468926555) ##### 3\. Display Ads Display ads show up across other websites, typically in a sidebar and sometimes within the content of a website. These are displayed to users that have performed a search for your services or have been on your website before. These are great for generating brand awareness, but don’t often convert into direct sales because of the user intent. If someone is reading through a blog and your ad shows up, it reinforces your brand, but that user isn’t typically shopping for your services or products at that time so they aren’t as likely to click. ![](https://mws.dev/media/w13dlab2/display-ad-example.jpg?width=500&height=88.04283164782866) ##### 4\. Mobile Ads There are a couple different types of mobile ads: Universal App Campaigns and Call-Only ads. Universal App Campaigns are used to generate more installations of your company’s app. So if you don’t have an app, that’s probably not for you. Call-Only ads are great for any business that wants to generate more phone calls. These ads only show up on mobile devices and display your phone number instead of an ad headline to entice users into clicking and calling. ##### 5\. Video Ads Video ads allow you to run ads on YouTube videos and across the display network (like the display ads mentioned earlier). Learn more about Google’s video ads here. ##### 6\. Remarketing Another cool way you can utilize your Google Ads is by remarketing any of these ads to people who have already visited your website. This is especially handy to capture those who have been on your site but weren’t ready to make a purchase. So you can “remarket” to them and display your ads to them when they are searching again to buy your products or services. Learn more about remarketing from Google's Help Center. With search ads, including local ad extensions and mobile call-only ads, you typically pay for each click that your ads receive. For display and video ads (remarketing ads typically fall under this category), you pay for the amount of impressions your ads get, or how many people see them. You can target your ads with specific keywords and demographics. However, depending on your market and how much competition there is, this can get pretty expensive. If you have a brand new website that you are trying to get sales or leads on, Google Ads can be a great starting point to help with this. The reason being that your website isn't going to show up on Google right away, so you may want a supplemental strategy to get you going. It takes a long time and a lot of effort to show up in the organic search results, especially if there's heavy competition in your market. ### What You Need To Know Before Starting Google Ads Google Ads is a great way to get fast results, and you can get a campaign running within an hour. But it isn’t for everyone, and it can be a very expensive long-term strategy. You need to evaluate if it would work for you based on the average cost per click for your key phrases, your conversion rate, your average order size, your profit margins and the lifetime value of a new customer. For instance, maybe the cost per order will eat all of your profits on that initial order - or even cost you money - but if you have a high likelihood of selling to that customer again, it might be worth it. You need to determine if the costs of the ads you're paying for are worth it based on the return you get out of them. Google Ads can be a very expensive long-term strategy. Some businesses use it long-term and make it profitable, but we would never encourage anyone to use it as their only digital marketing channel. ### When To Use Google Ads - When launching a new business, product, or service and you need immediate results - To quickly generate more online sales for phrases for which you don’t rank organically (only if your ROI is good) - To generate more brand awareness (especially with the help of display ads and remarketing) * * * ## Social Media Ads To get started with social media ads, you need to know your audience and where they spend their time on social media. Is your audience mostly teens who spend a large amount of free time on Instagram or homeowners who are primarily on Facebook? [Pew Research has a study](https://www.pewresearch.org/fact-tank/2019/04/10/share-of-u-s-adults-using-social-media-including-facebook-is-mostly-unchanged-since-2018/) that tells us the most used social media platforms among adults of various ages. Learn where your primary audience is spending their time on social media, and use that to your advantage. ![](https://mws.dev/media/ybndq2ws/ft_190410_socialmedia2019_facebookyoutube_2.png?width=420&height=441) Social media ads are growing wildly popular, and while we don't feel they are the greatest for direct conversions, they can definitely have their place in your digital marketing strategy. The reason we say social ads aren't necessarily great for direct conversions is that when people are using social media like Facebook and Instagram, they aren't typically “shopping” for new products or services like they are when they’re on Google. Their intent is usually to connect with friends, read the news, or to be entertained, not to make a purchasing decision. Sometimes they will ask for recommendations on social media sites, but most people use a search engine like Google when trying to find a product or service provider. According to a [study from Forrester](https://www.catalystdigital.com/wp-content/uploads/WhySearchPlusSocialEqualsSuccess-Catalyst.pdf) in 2016, 71% of consumers start their journey for new products and services using a search engine, and 74% of consumers reported using a search engine for when they were ready to make a purchase. Most experts agree that these numbers have only gone up. That being said, social media ads can be a great tool for brand awareness. As people are scrolling through Facebook and they see your business name or logo in their news feed it may not stand out initially, but after they've seen it a few times they may start to recognize it when they see it in other places (hint: like when they are searching on Google for a new service). ##### Social media ads typically have three primary objectives: 1. **Awareness:** To build awareness for your brand and increase your reach. 2. **Consideration:** To send traffic to your website, increase engagement, generate leads, encourage application installs or encourage people to connect with you 3. **Conversion:** To create more conversions online and drive traffic to your physical stores. These platforms do a better job of building awareness and consideration than leading to direct conversions - for most people. They are a great way to grow your online reach, increase followers and even generate leads - but you will need a strong process to follow up, nurture and develop those leads. Social media is also a great place to share new content you've created on your website. Whether that is a how-to video, new product photos, new promotions, or a helpful article, these can all be great things to "boost" as an ad on Facebook or Instagram to help with the consideration goal of generating more traffic to your website. This is great for building your brand and establishing yourself as an authority in your niche or industry. The nice thing about social media ads is that they are fairly inexpensive and can be targeted to specific audiences. Much like with Google Ads, on social media you can target specific audiences by age, gender, location, and specific interests/roles. Social media also has the huge benefit of showing potential customers their friends that are connected to your business. Seeing that someone they know and respect has engaged with your company via a like, comment, share, review, etc. is very powerful. More powerful than just the sheer number of those social signals, it's more personal and transfers some trust from that friend to your business. ### When to Use Social Media Ads - When your business is new to an area - To build brand awareness and authority in your niche or market - To increase your reach beyond your social media followers - To drive more traffic to your website - To generate more conversions * * * ## Search Engine Optimization (SEO) We believe SEO should be part of every business's long term strategy. This is how you can show up organically in the place where online users show that “shopping” intent without having to pay Google for ads to get you on page one. * * * _Not sure what SEO is? Check out [this article from Moz](https://moz.com/learn/seo/what-is-seo) to learn more._ * * * The main concern that business owners have with SEO strategies is that they take a lot of work upfront without a ton of return initially. But after several months when you start getting phone calls from your website listings rather than paying for ads, the benefits start to outweigh the costs. ### Decreased Cost Over Time Over time, the cost of acquiring a new customer decreases for SEO. As the strength of your website and domain grows, traffic starts to build and compound, and the return on your investment really starts multiplying. This makes it much different from Google Ads or social media ads. The longer you use ads, you do gain some benefits from optimizing your campaigns, but they never start generating traffic exponentially the way a good SEO campaign can. This is why Google Ads and even social media ads can be great supplemental strategies for your long-term digital marketing plan. Google Ads helps you to show up on page one of the search results before your SEO signals really start taking effect. Social media ads strengthen and amplify your brand to help people to recognize you so that when they do find you in a search on Google they are more likely to click on you. There is a lot that goes into SEO, and the work that you do here compounds over time, so it’s important to get it started as soon as you are able to. ### Get Started Not sure where to start? [Here’s a helpful article](https://www.smartlydone.com/blog/posts/on-page-signals-that-help-you-rank-better-on-google/) about things that you or your web developer can do on your website to build a good foundation for SEO and start ranking your website on Google (though there is a lot more to it than just that). If you’d like to learn more about SEO and how we can help your business show up on Google, give us a call today. 13 Jan 2022 - [SEO](https://mws.dev/blog/seo/ "SEO") About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Phishing Email Prevention [Skip to main content](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/#site-content) [Skip to footer](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/#site-footer) In this article we’ll discuss: - [Spam versus Phishing Scams](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/#spam) - [Domain Phishing](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/#phishing) (unsolicited messages about your domain) - [Copyright Infringement Scams](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/#copyright) - [Hearing Impairment / Overpayment Scam](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/#avoid) - [What can you do about it?](https://mws.dev/blog/how-to-recognize-phishing-emails-and-how-do-you-prevent-them/#avoid) Our current era of cyber-infiltration has reached new heights in the realm of account hijacking, money scams, and fraudulent claims. Many of our clients—and even ourselves—have received recent emails directing recipients to download necessary services, purchase gift cards, repurchase a domain, pay an invoice, or send money orders at the most irregular of times. Some may even proclaim alleged copyright infringement from videos, images, or extraneous material we know to be licensed and legitimate. So how do we spot the difference between the real and the fake? Let’s start with some key differences between spam and phishing scams. ## Spam Not to be confused with phishing scams, spam takes the form of unsolicited services and bulky advertisements amid piles of unopened marketing ploys in our inboxes or junk folders. Alas, we’ve never subscribed to any of these irrelevant services or websites, so why are we receiving such content? Our email addresses are scanned hundreds of times a day, some through form submissions, some from data collection bots known as “harvesters” which store and solicit your information. Advertisers and spammers can pay to have bulk emails sent to thousands of accounts for a fraction of the price of normal marketing tactics, hence the ever-lingering use of spam. ## Phishing Scams The far more dangerous form of unwarranted solicitation, phishing scams seek susceptible individuals or companies to click malicious links, download harmful files, or send convoluted money orders to obscure locations or links. Many now demand payment for copyrighted materials or unpaid domain registration fees. This should be the first sign of ill intent. Falling prey to these schemes can provide scammers access to your most sensitive information from your social security number, bank account information, and account data from your most visited platforms. This form of cyber sabotage is continually evolving as individuals become more savvy to their tactics, but can be spotted in some of these common signs: - An obscure link informing you of suspicious activity - The misspelling of words or improper grammar - Invoices from services or providers you’ve never used - Asking to provide sensitive information (SSN, DOB, passwords, etc.) - Providing free services by viewing a link - Making an outstanding payment to a website or service ### Domain Phishing Domain phishing is currently one of the most widely circulated forms of phishing, targeted largely toward new websites. Many of our clients have contacted us—especially within the first few weeks of their website going live—of emails claiming their domain is in need of resubscription at a new and unknown domain registry site—OR ELSE. Although common, these emails can trigger unsuspecting victims into clicking malicious links or sending high-dollar payments to scammers. One of our own employees provided the following example of a domain phishing email they received within the past year: ![](https://mws.dev/media/2zknxdqd/fraud2.png?width=1394&height=965&mode=max) 1. The first red flag appears in the “Name” field where we see Joe Miller Joe Miller. Many automated phishing responses populate fields without intuitively identifying duplicate or unnecessary information. 2. The second red flag is noticed thanks to a quick Google search of “Domain Registration Corp.” After an immediate search, warnings of scams and phishing schemes from this address are the first to appear, giving you the certainty you need that this email is already a domain phishing scam. But let’s look a little further. 3. The third red flag comes from the ultimatum call to action, threatening to discontinue the domain if a renewal isn’t paid within 24 hours. Reputable domain registry companies inform their customers in advance of any renewals or outstanding fees they may have without the need for such immediate action. The above email does the opposite, stating an “IMMEDIATE” need for payment at an ulterior location. 4. The fourth red flag comes from a little common sense and self awareness. Specifically, our employee who provided this email already knew their domain had been paid for in one annual payment. Knowing the actual status of the payment, when it was made, and who it was to, additionally informed our employee of the phishing nature of the email. Consider these details when reviewing threatening or ultimatum-based demands. You may also receive physical letters mailed to your business or home address from “US Domain Authority” or other such organizations that try to get you to pay a couple hundred dollars to switch your domain over to them. These are not bills, and you shouldn’t ever send money to a “domain authority” unless you are certain your domain is registered with them. If you’re ever unsure about such messages, contact your website developer. But more often than not (like 99.9% of the time) these are phishing scams to get your money. ### Copyright Infringement Scams Enacted in the United States in 1998, the Digital Millennium Copyright Act (DMCA) sought to criminalize the misuse of copyrighted materials in the form of technology, devices, or services. Scammers across the web have taken advantage of misinforming individuals and companies of their unlawful use of copyrighted materials at the consequence of thousands of dollars. You may receive an email that has a script similar to the following: _Hi there! My name is Jennifer._ _Your website or a website that your organization hosts is infringing on a copyright protected images owned by myself. Check out this report with the URLs to my images you used at www.yourdomainname.com and my previous publications to get the proof of my copyrights. Download it right now and check this out for yourself: (insert spammy link here)_ _I really believe you have willfully infringed my legal rights under 17 U.S.C. Section 101 et seq. and could possibly be liable for statutory damage of up to $150,000 as set-forth in Section 504 (c)(2) of the Digital Millennium Copyright Act (”DMCA”) therein._ _This message is official notice. I seek the removal of the infringing materials referenced above. Please take note as a company, the Digital Millennium Copyright Act demands you, to eliminate or disable access to the copyrighted content upon receipt of this notice. In case you do not cease the utilization of the above mentioned infringing content a court action can be started against you. I have a good self-belief that use of the copyrighted materials mentioned above as presumably violating is not approved by the legal copyright owner, its legal agent, as well as legislation. I swear, under consequence of perjury, that the information in this notification is correct and that I am the copyright owner or am permitted to act on behalf of the proprietor of an exclusive right that is presumably infringed._ _Regards, Jennifer Connolly 06/09/2021_ This fraudulent assertion of misused copyrighted materials can alarm even the most informed techies and business owners. You may have even begun to scour your own websites in search of images or media that warrant the claim. But fear not, receiving such an email is red flag number one, as any valid claim is served and upheld by lawyers and legal professionals, not an email submission form from your website or spam inbox. The email you received will likely direct you with a link to examine the content believed to be unlawfully used. This is your red flag number two, as this link is likely a pathway to malware or harmful materials used to hijack your information. _Always_ refrain from the impulse to click these links if you’re ever uncertain of the source. Your online security is worth more than the cost of curiosity. ## Hearing Impairment / Overpayment Scam A new scam targeting business owners is making the rounds. Scammers are misleading businesses and overpaying/using stolen credit cards in a money-laundering scheme. These scammers may message or email business owners through their website or Google Messages, maybe even through social media, to inquire about services. They'll say anything they can to avoid speaking on the phone or in person. Possible excuses may be a hearing impairment or recent surgery (see our example below). ![](https://mws.dev/media/z0lfnhfz/screencapture-business-google-messaging-l-11247296272677670618-2022-05-16-20_41_34-1.jpg?width=500&height=498.330550918197) Here's how the scam works according to [news-journal.com](https://www.news-journal.com/news/business/mills-watch-out-for-phony-hearing-impaired-clients/article_1698e757-b8bf-574e-9f9d-6824ebc98386.html): _Business owners report receiving an inquiry via text or email from someone who claims to be hearing impaired and in need of their services. The first communication inquires whether the business accepts credit cards. Once the business responds, the scammer overpays for the service/product, then requests a partial refund via wire transfer. Soon after, the transaction is discovered to be fraudulent and the original credit card payment is charged back to the business owner._ **To avoid this scam:** - Never accept an overpayment, only accept payment in the exact amount of your product or services. - Never agree to send funds back to a customer via wire transfer. - Watch for grammar and awkward phrasing in the messages that are sent to you. See the messages in our example for what that could look like. - Be wary of requests for rush jobs. Scammers on a timeline with a stolen credit card will likely insist a quick turnaround for their product or service. - If price is not an issue, be concerned. Scam artists using someone else's credit card are not going to be concerned about the cost. - Raise a red flag if they are overly vague or have a lack of concern for the quality and scope of the project. - If they refuse to communicate outside of email, messages, or texting, then raise a red flag. Of course we should always be sensitive to anyone with an actual hearing impairment or other disability, so while these red flags are important to look for, don’t immediately turn someone away if they say they are hearing impaired. ## How can I avoid the constant spam and phishing scams? Unfortunately, we’ll likely always be plagued by some form of spam, scam, or scheme wherever a quick buck can be made. This isn’t to say, however, that protections don’t exist to deter the onslaught of fraudulent activity across the web. Our services offer domain renewals, management, and spam filtering services along with our web development and SEO expertise. We even supply software to detect and remove suspicious behaviors from online submissions. ### AKISMET Built-in to our Umbraco content management system (CMS) and digital marketing services comes Akismet, a spam-filtering service capable of detecting and deterring spam-based comments, emails, and submission form messages. Many of our clients have agreed the few extra dollars a month for a licensed version has provided peace of mind, while alleviating hundreds of fraudulent emails a month. Features like Akismet, and the ability to detect phishing scams when they arise, can help keep your information secure and discrete. If you’re ever uncertain of the content you’ve received, _don’t click the link!_ Give us a call for an assessment on how we can provide the security and management your website deserves. 12 Oct 2021 About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Expired SSL Certificate Impact [Skip to main content](https://mws.dev/blog/an-old-let-s-encrypt-root-certificate-expired-what-does-this-mean-for-your-website#site-content) [Skip to footer](https://mws.dev/blog/an-old-let-s-encrypt-root-certificate-expired-what-does-this-mean-for-your-website#site-footer) On September 30, one of [Let’s Encrypt’s](https://letsencrypt.org/docs/dst-root-ca-x3-expiration-september-2021/) root certificates expired. This was a planned obsolescence, only affecting devices with old, unsupported operating systems. It has likely affected millions of people, causing difficulty connecting to the millions of websites supported by this certificate. Let’s break this down a little so we can understand exactly what is happening. Let’s Encrypt is a provider of [SSL certificates](https://smartlydone.com/blog/posts/do-i-really-need-an-ssl-certificate-for-my-website/). These are the certificates that a website has that helps them to show up as “Secure” in an internet browser. It’s the difference between HTTP (no SSL) and HTTPS (SSL). So when you land on a website that has an SSL certificate, you’ll see the little lock icon or “Secure” in the browser next to the URL. ![](https://mws.dev/media/hhul1gqn/ssl.png) When a website doesn’t have an SSL certificate, your web browser will let you know that the site is not secure, either with a “Not Secure” next to the URL or oftentimes with a screening page where you have to click to proceed to the non-secure website. A root SSL certificate is a certificate issued by a trusted certificate authority (CA), and forms the basis for the “chain of trust” which tells browsers and devices if they can trust your website. Let’s Encrypt previously operated with two different root certificates: **ISRG Root X1** \- This root certificate tells modern browsers and devices to trust the websites that it is on. However, many older devices, browsers, and operating systems don’t have the capability to support this certificate, so Let’s Encrypt had another one to help with this. **DST Root CA X3** \- This is the root certificate that expired. It was previously in place to help older devices and browsers to trust the websites that it was on. So now, any website that had this expired root certificate is showing as “not secure” to people that visit said website on an older device that doesn’t support the more modern root certificate. ## What does that mean for website visitors and smart device users? If you find that more websites than usual are showing up as “not secure” on your device or browser, you may want to check to see which version of your browser or operating system you are currently using. So far, it appears that the following operating systems and browsers have been affected: - Android 7.1.1 and previous versions - iOS 10 and previous versions - Older versions of macOS 2016 - Older versions of Windows XP - Older smart TVs - Nintendo 3DS - Playstation 3 and Playstation 4 - Many other devices from 2016 and before This is not an exhaustive list of all devices/browsers that have been or will be affected. If you operate on any of the aforementioned systems, your website browsing could be affected by the expiration of the root certificate DST Root CA X3. **For a quick fix on any applicable devices, you can install Mozilla Firefox. Firefox maintains its own list of root certificates that get updates as the browser is updated, so old operating systems do not affect Firefox like they do the other major browsers.** Another option is to update your operating system to the latest version so your device is supported by the modern root certificate that many websites already have. If neither of these options is applicable to your device and you are still having trouble accessing websites or apps, then it may be time to upgrade to a newer device. ## What does this mean for website owners? If you are a website owner and have noticed that your website shows up as not secure or that customers are having trouble accessing your website, don’t fret - we have options for you too. Assuming you have a current SSL certificate, your website is still secure and on modern devices and operating systems will work just fine. It’s your customers, and maybe even your office or staff, that have older systems that will be impacted by this. For a quick fix, try having anyone in your office or on your staff install Mozilla Firefox on their device and use that for navigating your website. Another option if you want to ensure your website is not affected by this is to install a different SSL certificate on your website. We recommend talking to your website developer or IT team about this option. We will help any of our existing customers who are interested in doing this. We can get an alternative SSL certificate issued and installed for $55 per year. Just [give our office a call](https://mws.dev/contact/ "Contact") to get this taken care of today! 30 Sep 2021 About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done") ## Let’s Encrypt Certificate Expiration [Skip to main content](https://mws.dev/blog/an-old-let-s-encrypt-root-certificate-expired-what-does-this-mean-for-your-website/#site-content) [Skip to footer](https://mws.dev/blog/an-old-let-s-encrypt-root-certificate-expired-what-does-this-mean-for-your-website/#site-footer) On September 30, one of [Let’s Encrypt’s](https://letsencrypt.org/docs/dst-root-ca-x3-expiration-september-2021/) root certificates expired. This was a planned obsolescence, only affecting devices with old, unsupported operating systems. It has likely affected millions of people, causing difficulty connecting to the millions of websites supported by this certificate. Let’s break this down a little so we can understand exactly what is happening. Let’s Encrypt is a provider of [SSL certificates](https://smartlydone.com/blog/posts/do-i-really-need-an-ssl-certificate-for-my-website/). These are the certificates that a website has that helps them to show up as “Secure” in an internet browser. It’s the difference between HTTP (no SSL) and HTTPS (SSL). So when you land on a website that has an SSL certificate, you’ll see the little lock icon or “Secure” in the browser next to the URL. ![](https://mws.dev/media/hhul1gqn/ssl.png) When a website doesn’t have an SSL certificate, your web browser will let you know that the site is not secure, either with a “Not Secure” next to the URL or oftentimes with a screening page where you have to click to proceed to the non-secure website. A root SSL certificate is a certificate issued by a trusted certificate authority (CA), and forms the basis for the “chain of trust” which tells browsers and devices if they can trust your website. Let’s Encrypt previously operated with two different root certificates: **ISRG Root X1** \- This root certificate tells modern browsers and devices to trust the websites that it is on. However, many older devices, browsers, and operating systems don’t have the capability to support this certificate, so Let’s Encrypt had another one to help with this. **DST Root CA X3** \- This is the root certificate that expired. It was previously in place to help older devices and browsers to trust the websites that it was on. So now, any website that had this expired root certificate is showing as “not secure” to people that visit said website on an older device that doesn’t support the more modern root certificate. ## What does that mean for website visitors and smart device users? If you find that more websites than usual are showing up as “not secure” on your device or browser, you may want to check to see which version of your browser or operating system you are currently using. So far, it appears that the following operating systems and browsers have been affected: - Android 7.1.1 and previous versions - iOS 10 and previous versions - Older versions of macOS 2016 - Older versions of Windows XP - Older smart TVs - Nintendo 3DS - Playstation 3 and Playstation 4 - Many other devices from 2016 and before This is not an exhaustive list of all devices/browsers that have been or will be affected. If you operate on any of the aforementioned systems, your website browsing could be affected by the expiration of the root certificate DST Root CA X3. **For a quick fix on any applicable devices, you can install Mozilla Firefox. Firefox maintains its own list of root certificates that get updates as the browser is updated, so old operating systems do not affect Firefox like they do the other major browsers.** Another option is to update your operating system to the latest version so your device is supported by the modern root certificate that many websites already have. If neither of these options is applicable to your device and you are still having trouble accessing websites or apps, then it may be time to upgrade to a newer device. ## What does this mean for website owners? If you are a website owner and have noticed that your website shows up as not secure or that customers are having trouble accessing your website, don’t fret - we have options for you too. Assuming you have a current SSL certificate, your website is still secure and on modern devices and operating systems will work just fine. It’s your customers, and maybe even your office or staff, that have older systems that will be impacted by this. For a quick fix, try having anyone in your office or on your staff install Mozilla Firefox on their device and use that for navigating your website. Another option if you want to ensure your website is not affected by this is to install a different SSL certificate on your website. We recommend talking to your website developer or IT team about this option. We will help any of our existing customers who are interested in doing this. We can get an alternative SSL certificate issued and installed for $55 per year. Just [give our office a call](https://mws.dev/contact/ "Contact") to get this taken care of today! 30 Sep 2021 About the author MWS ![Illustration of the historic Idaho Falls water tower in Idaho Falls, Idaho](https://mws.dev/media/trobbd3w/smartlydone_locationiconif_07-12-22_v01-01.png?width=160&height=160&rmode=boxpad) #### Idaho Falls, Idaho 545 W 19th St Idaho Falls, ID 83402 [208-419-0051](tel:2084190051) [//mws.dev](https://mws.dev/) ![Illustration of 100 North Tampa building in Tampa, Florida](https://mws.dev/media/fxzljjwo/smartlydone_locationicontampa_07-12-22_v01-03.png?width=160&height=160&rmode=boxpad) #### Tampa, Florida 1600 E 8th Ave Suite A200 Tampa, FL 33605 [813-476-6581](tel:8134766581) [smartlydone.com](https://smartlydone.com/ "Smartly Done")